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Chocolate Company Madécasse Announces Its New Name, Beyond Good, Developed by Brand Naming Agency River + Wolf

The name reflects the products' exceptional taste and quality, as well as the company's dedication to impact the continent of Africa New York City brand naming agency River + Wolf is proud to announce its role in developing the brand name, Beyond Good, for the Direct Trade chocolate company formerly known as Madécasse. Madécasse unveiled its rebrand at Salon du Chocolat in New York, a yearly trade fair for the international chocolate industry. Beyond Good partnered with River + Wolf in the spring of 2019 to replace…