marketing outcomes

New research conducted in partnership with Cvent shows that more companies are looking to Align Strategy, Teams and Tech to Drive Deeper Customer Engagement Taking lessons from the pandemic, companies have an opportunity to reset and…
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Different kinds of marketing technologies allow marketers to track, automate, measure and implement or rather, optimize various facets of their marketing and marketing operations.  Today’s martech-kers use newer kinds of martech to drive…
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Companies struggling with marketing outcomes can stop throwing spaghetti at the wall, and random targets, by deploying more effective marketing backed by the strategic, data-driven and highly-specified approach of account-based marketing…
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