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Medallia Inc

Research Shows Customer Experience Top Reason Consumers Choose a Brand

Medallia and Ipsos Partnered to Gauge Consumer Expectations of Customer Experience with a Brand Across Industries, Age, and Region Medallia, Inc., the global leader in customer experience management, together with Ipsos, the leading independent market research company, announced the findings of the Customer Experience Tipping Point survey. More than 8,000 consumers were surveyed across the US, UK, France, and Germany. The findings reveal that customer experience is the top reason consumers cite for choosing a particular…