CtrlShift and iPinYou Join Forces to Provide Global Brands Access to Chinese Audiences
The Hub, CtrlShift’s Cloud-Based Media Management And Buying Application, Is The First Platform Outside Of China To Be Integrated With iPinYou’s Demand Side Platform
CtrlShift, a Singapore-based audience solutions company, and iPinYou, China’s largest automated media buying technology platform, are joining forces to provide international brands and agencies access to Chinese audiences. This will be done via an integration of iPinYou’s automated media buying technology platform with The Hub, CtrlShift’s flagship media…