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MediaGo Ad Platform

Baidu’s MediaGo Ad Platform Now Offering Native Placements on MSN

Collaboration Enables Advertisers Around the World to Reach New Customers Baidu, Inc. announced that it is providing advertisers direct access to Microsoft’s MSN native desktop inventory via Baidu’s MediaGo ad platform. The agreement enables advertisers around the world to reach consumers in the United States through premium placements on multiple MSN properties. Rather than requiring advertisers to purchase bulk inventory, as is standard practice for many digital ad companies, this collaboration allows advertisers to…