Browsing Tag

Megaphone

As Both Marketers and Consumers Turn to Podcasts, Kantar Announces Measurement Partnerships with…

MTS Staff Writer Feb 9, 2021 0

Kantar can now measure programmatic dynamic ad insertion for popular podcasts through partnership with Megaphone, ACAST and Midroll Kantar, the world’s leading data, insights and consulting company, announced it has partnered with podcast…
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Audio advertising

Spotify Announces Strategic Acquisition Megaphone

MTS Staff Writer Nov 12, 2020 0

Spotify Technology S.A, the world’s most popular audio streaming subscription service, announced that the company has entered into a definitive agreement to acquire Megaphone, one of the world’s most innovative podcast advertising and…
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