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Mercenary loyalty

TechBytes with Jesse Wolfersberger, Chief Data Officer, Maritz Motivation Solutions

Jesse Wolfersberger CDO, Maritz Motivation Solutions AI is a powerful force for marketing and sales teams. After finding 'romantic buyers', we had a chance to know another set of customers in the buyer's journey. These are 'Mercenary Loyalists'. To better understand the scope of sales enablement in empowering employees and improving collective dimensions in the business, we spoke to Jesse Wolfersberger, Chief Data Officer at Maritz Motivation Solutions.Tell us about your role at Maritz and the team/technology you handle.…