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Mikko Honkanen

Interview with Mikko Honkanen, Co-founder, Vainu.io

"Using sales prospecting tools, CMOs can run very effective account-based marketing campaigns and make sure they spend their marketing efforts with the likeliest prospects."Tell us about your role and how you got here. What inspired you to launch Vainu? Our founding team has collectively spent many years in the technology sector, specifically leading sales teams and managing accounts at major organizations. No matter where we were, we face a consistent challenge — finding the ideal prospects to go after and sell our…