mobile advertising

Nativex, a leading mobile advertising platform, announced today that it ranked as a top global ad network across all verticals and featured 6 times throughout Adjust's interactive Partner Benchmark report. The report looked at over 6…
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Report reveals a 50% year-over-year increase in open programmatic CTV ad spend and a 71% increase in the number of CTV apps that support open programmatic advertising Pixalate, the market-leading fraud protection, privacy, and compliance…
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The first index following Apple’s ATT enforcement shows that mobile media sources are still adapting to the new privacy reality AppsFlyer, the marketing measurement and experience platform, today released the 13th edition of its …
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Shetty will oversee Pixalate's Ad Fraud Platform and continue acting as one of the industry's foremost thought leaders on ad fraud and brand safety in Connected TV (CTV) advertising Pixalate, the market-leading fraud protection, privacy,…
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Acquisition is expected to strengthen ironSource’s platform offering for app developers, and is intended to further expand its customer base in games and apps beyond games ironSource a leading business platform…
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Adsmovil, a leading minority-owned and certified mobile advertising and digital media pioneer, today announced it has tapped Maria Twena to become its first ever Chief Marketing Officer. An award-winning marketer with deep expertise in…
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Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today announced it has named Allison Lefrak Senior Vice President of Public Policy, Ads Privacy and…
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Consumer expectations for video entertainment are undergoing an immense evolution. While the pandemic has certainly played a role in driving up consumer expectations, the rapid proliferation -- and deep penetration -- of Smart and Connected…
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Binns will lead Pixalate's global customer success teams as the company expands across North America, EMEA, and APAC Pixalate, the market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and…
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Publishers see eCPMs of up to $1,500 and monetization rates per daily user of up to $0.33 with the Tapjoy Offerwall Tapjoy, a mobile advertising and app monetization company, shows rewarded ads have rebounded from the recent sweeping tech…
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A Study covering billions of ad bids reveals how e-commerce marketers can adapt to the rising price of CPA advertising E-commerce marketers need to adopt new strategies to navigate the rising mobile advertising costs caused by Apple’s…
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Send ads & promotions to thousands of consenting cellphones at your business/event - or at others Easy Mobile Advertising of Detroit has created the nation's 1st-ever Cellphone Advertising Network, where local small businesses can send…
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Additional Growth Capital Provided by Early Palantir and Google Investor, Western Technology Investment (WTI); Javelin Venture Partners Strengthens its Investment Pixalate, the market-leading fraud protection, privacy, and compliance…
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Mobile Marketing refers to any marketing strategy and campaign that is run through mobile devices. Mobile users receive advertisements on their mobile devices in the form of SMS, MMS, email, notifications, social media posts, applications,…
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AdColony's newest product allows advertisers in Japan to seamlessly integrate social media ads into gaming environments AdColony, the world's leading gaming mobile advertising company, today launched its latest product - Social Ads. The…
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New market research from MobileVoice® by Tapjoy, a leading mobile advertising and app monetization company, shows that modern parents are far more tuned in and tech-savvy than their own parents were. Because of their familiarity with the…
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Zynga Completes Acquisition of Chartboost effective as of August 4, 2021 Chartboost Brings to Zynga a Talented Team and Vast Global Audience Consolidated Entity Combines Top-Tier Content and a Proven At-Scale Advertising…
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Empowers brands, marketers, and researchers to get authentic responses from real people via the Tapjoy value exchange Tapjoy, a leading mobile advertising and app monetization company, today announced MobileVoice®, a global…
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Campaigns deliver 70 to 120 times better response rates than industry average benchmarks Out There Media (OTM), a global leader in mobile advertising and data monetization, today announced that it has successfully launched its proprietary…
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Aarki, a leading AI-enabled mobile marketing platform, announced that for the second year in a row, it has been added to AdExchanger's 2021 Programmatic Power Players list, the digital marketing industry's first searchable guide to the best…
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