mobile advertising

New creative agency model offers the highest quality asset creation that's faster, better, cheaper for delivery across TV, Mobile, Web, OTT, and DOOH  Consumer Acquisition today launched its creative services agency CA+ that will focus on…
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Partnership provides Kargo's publishers with best-in-class protection from malicious ads while preserving ad revenue clean.io, the rapidly emerging global leader in malvertising prevention for publishers and platforms, and Kargo, the…
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Otello announced that it has entered into a definitive agreement to sell AdColony to Digital Turbine, Inc. for a total estimated consideration of $400 million. Digital Turbine is a global mobile technology company, passionate about…
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Otello Corp, Inc, owner of AdColony, the in-app marketplace for brands, announced the signing of a definitive agreement to sell the global leader in mobile game advertising and monetization, to Austin-based Digital Turbine, a global…
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2020 was supposed to be a transformational year for the mobile advertising industry. While it did indeed end up being transformational, it was in ways no one wholly expected as the pandemic changed everything - including media habits. 2021…
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AdColony, the in-app marketplace for brands, with a focus on gaming, unveiled sponsorship rights to Moonton’s best known multiplayer online battle arena game, Mobile Legends: Bang Bang, via their recently announced partnership with…
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Tell me about the AdWatch offering you just announced? In the fast-paced world of real-time programmatic advertising, when ads are sold and placed to the right user in a fraction of a second, it’s important to be able to slow down and…
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Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Appier (Customer Acquisition), Adsmovil (Mobile Advertising), Invoca (Intelligent Assistants),…
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Big Brands Turn To Adsmovil To Reach U.S. Hispanics Adsmovil, a leading digital advertising company with direct relationships with 1,200+ Latin American, Spanish, and U.S. Hispanic publishers, is pleased to announce the implementation of…
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Has Two Unique Offerings In TikTok Partner Directory Nativex, a leading mobile-first advertising platform dedicated to driving ROI, today announced it expanded its partnership with TikTok, the world's leading destination for short-form…
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AdColony, the in-app marketplace for brands, is pleased to announce a new sponsorship agreement with esports organization and mobile esports leader Mazer Gaming, who field the premier Pokémon Go team and 3v3 Pokémon Go Specialist Cup…
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It’s a new world out there for marketers. Consumer behaviors are now forever changed, and with that has come the rapid adoption of new technology. Our usage of video, Facetime, Zoom, Slack, and Microsoft Teams has skyrocketed, and our…
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Aarki, an award-winning AI-enabled marketing platform for mobile advertising, is pleased to announce its integration with Vungle, a leading mobile marketing platform. This integration allows Aarki to access Vungle's high-quality global…
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Combination to deliver improved performance and productivity for advertising agencies and media buying organizations Simpli.fi, a leading programmatic platform for CTV, addressable and mobile advertising, announced that it has acquired The…
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Tapjoy got hundreds of thousands of complaints about failure to provide rewards promised to consumers, agency alleges A California-based mobile advertising company has settled Federal Trade Commission allegations that it failed to provide…
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Mintegral, a mobile advertising platform, has announced that its SDK products have completed a user privacy security assessment performed by an internationally recognized accounting firm. The audit report showed that Mintegral has…
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Programmatic Platform for CTV, Household Addressable, and Mobile Advertising is recognized as a top provider in the industry Simpli.fi, a leading programmatic platform for CTV, addressable, and mobile advertising, announced that the…
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Mintegral, the programmatic advertising platform owned by Mobvista, announced that it has earned the ISO/IEC 27001: 2013 standard certification. By obtaining this certification, Mintegral has exhibited that their information security…
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AdColony, the in-app marketplace for brands, with a focus on gaming, announced its partnership with Mana Partners, the Singapore-based gaming & esports brand consultancy firm that connects brands with the gaming & esports…
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Aarki, a leading AI-enabled mobile marketing platform, announced it has been added to AdExchanger's inaugural 2020 Programmatic Power Players list, the digital marketing industry's first searchable guide to the best agencies, tech…
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