Monetate Intelligent Personalization Engine

Dave Swarthout Will Continue to Lead Monetate’s Legal Team in Addition to Driving GDPR Training and Global Compliance Measures Throughout the Organization  Barely hours left to a GDPR-free business world, Monetate, has gone ahead to name Dave Swarthout as its Data Protection Officer. In this role, Dave Swarthout will continue to lead Monetate’s legal team in addition to driving GDPR training and global compliance measures throughout the organization – an initiative that he has been managing since 2016. Dave Swarthout Has…

Individual Fit Insights is a New Capability from Monetate that Arms Brands with AI-Based Automated Segment Discovery Monetate, the worldwide leader in personalization, has announced a major enhancement to the Monetate Intelligent Personalization Engine, which allows marketers to use artificial intelligence to power real-time, cross-channel personalization. The new capability, Individual Fit Insights, provides a highly specialized view into how individualized decisions are made. Last month, Monetate unveiled …