MWWPR

Deal Adds Exclusive Influencer Network and Atlanta-Based Team to MWW's Global Influencer Practice MWWPR, one of the world's leading independent public relations firms, has acquired social media and influencer marketing shop, Everywhere Agency to expand the depth and expertise of MWW's global digital influencer team. MWWPR made the acquisition as part of its ongoing investment in its influencer capabilities as a core integrated service offering. Everywhere is regarded as one of the pioneers in the space, known for finding…

Agency Focused on Transformational Campaigns to Modernize Dairy Queen MWWPR, one of the top global independent public relations agencies, announced it has been selected as the public relations agency of record by American Dairy Queen Corporation (ADQ). The global quick service restaurant (QSR) brand has more than 4,600 locations in the U.S. and is known for making happy with its food and treats. The DQ® brand engaged a search consultant for its first-ever formal public relations agency search, and MWWPR was selected from…

Wahl UK's 100th Anniversary Campaign Stands Out Among Health and Beauty Sector MWWPR, one of the world's leading independent public relations agencies, has been shortlisted in the 2020 PRmoment Awards for the Health, Beauty, Retail & Fashion Marketing Communications Campaign of the Year with its client Wahl UK. MWWPR's London office was engaged to create a campaign that celebrated Wahl's 100-year Anniversary and that reinforced the brand's category leadership. Entitled 'A Man's Best Friend', MWW designed an…

Real-Time, Customizable Reporting Platform Advancing Measurement Solutions Recognized as Finalist for In2 SABRE Awards Firm Also Recognized for Top Influencer Program MWWPR, one of the top independent and integrated public relations agencies, has been recognized for its proprietary analytics platform, MPACT by The Holmes Report's Innovation (In2) SABRE awards as a best marketing technology. The In2 SABRE awards honor work that pushed boundaries and elevated industry standards in 2019, when the platform launched. MPACT…

In Partnership with American University, MWWPR Will Create Deeper Insight into the Mind of The GenZ Consumers; Program Aims to Bridge the Gap Between the Classroom and New Trendsin PR Industry MWWPR, one of the world's leading independent public relations firms, has partnered with American University's School of Communication to launch an innovative PR research program, which will better enable MWWPR clients to reach a rapidly growing segment of consumers, Generation Z. Entitled "MWWPR Z-Suite," this program is designed…

Will Head Communications Efforts for Leading Provider of Predictive Traveller Intelligence  ADARA, the world's travel data co-op and leading provider of predictive traveller intelligence for travel brands, has appointed MWWPR as its agency of record in the UK. MWWPR will handle ADARA's B2B, corporate and thought leadership across EMEA; and serve as the regional coordination hub for France, Germany, Spain and UAE, targeting travel, technology media and advertising markets. Solidifying ADARA as the world's leading travel…

MWWPR announced the addition of Brian DiFeo to the MWWPR Digital team as Senior Director of Influencer Strategy. DiFeo will be leading MWWPR's evolving influencer marketing services, including developing meaningful and ROI-driven influencer campaigns and evergreen programs for MWWPR's diverse stable of consumer and corporate clients. DiFeo brings over seven years of influencer marketing experience and knowledge as the co-founder of The Mobile Media Lab in 2012, and founder of the community group Instagram NYC in 2011. As…

Search Interactions' Deep Expertise in Digital Marketing and Roster of Digital Commerce, Entertainment and Media Clients to help Accelerate Growth of MWWPR's Digital-First Service Offerings MWWPR announced the acquisition of Search Interactions (SI), one of the industry's top digital marketing agencies specializing in SEO, SEM, content creation, optimization and research. The SI team will be joining the MWWPR's global digital services team. The Search Interactions team has over 15 years of SEO and SEM experience for a…