Browsing Tag

Neal Thurman

Brand Safety Institute Names Two Dozen Industry Leaders to Help Design Brand Safety Curriculum

MTS Staff Writer Dec 22, 2018 0

New BSI/TAG White Paper Recommends Closer Brand-Agency Collaboration, Increased Investment in Brand Safety Resources The Brand Safety Institute (BSI) named two dozen industry leaders as founding members of the BSI Editorial Board, which…
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Native & Programmatic Advertising

Brand Safety Institute Launches to Educate and Accredit Brand Safety Execs in Digital Ad Industry

PRNewswire Jul 26, 2018 1

Joint BSI/TAG White Paper Highlights Industry Confusion Over Scope of Challenge, Illustrates Need for New Position of "Brand Safety Officer" To help the digital advertising industry tackle one of its most visible and persistent challenges,…
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