The Oracle Board of Directors announced that it has unanimously elected Rona A. Fairhead to the company’s Board of Directors. …
Putting Paid Social to Work for Amazon Prime Day and Beyond
There’s no question about it. Amazon Prime Day has become one of the biggest shopping days of the year, with …
Pepkor Europe Selects Oracle Cloud as a Platform for Growth
Pepkor Europe, the leading pan-European variety discount retailer, has chosen Oracle Cloud to support the planned future growth of its …
Oracle Advances Safer, More Transparent Retail Supply Chain
Smarter software gives consumers peace of mind on the goods they buy and retailers the agility to resolve product issues …
Belgian Telecom Provider Speeds Delivery of Customer Services with Oracle
Proximus taps virtualized Oracle SBC Solution to boost deployment versatility, cut costs, and speed deployment Proximus, a leading international communications …
Oracle Insights Help Retailers Right-Size Inventory for Every Store
Advanced data science and machine learning can give fashion retailers an accurate view of demand for sizes and styles across …
Former Oracle and Salesforce Exec Kate FitzGerald Appointed Leanplum President
Accomplished Business Technology Leader to Drive Next Era of Customer Engagement and Multichannel Marketing Leanplum, the leading multi-channel engagement platform, …
Oracle Ushers in New Era of Analytics
Oracle Announces New Vision, New Experience and New Era of Augmented Analytics to Automate Insights Oracle unveiled a new, customer-centric vision …
Poor Data Mastery Impacting Ability to Drive Value From Data, Oracle Report Shows
On average less than 40% of companies in Europe, the Middle East and Africa (EMEA) are confident they can master …
Oracle Joins Forces with Accenture and Capgemini to Rethink Customer Data Platform Market
Experts in customer data and intelligence help B2B and B2C organizations maximize customer interactions across channels and applications To help …
Oracle Collaborates with Top Oracle PartnerNetwork Platinum Level Members to Rethink Customer Data Platform Market
To help organizations quickly and easily bring together customer data from across the entire organization, Oracle is collaborating with Accenture …
Oracle Moat to Measure Viewability for Samsung Ads
Oracle Data Cloud Technology Will Increase Transparency for OTT Ads by Measuring Viewability, Attention and Invalid Traffic Oracle Data Cloud …
Don’t Get Left Behind: The Business Risk And Cost Of Technology Obsolescence
A new study by MIT Technology Review Insights in association with Oracle finds that companies that have a better understanding of the …
MarTech Interview with Andrew Field, Founder and CEO, PFL
"We are going to see more and more marketers turn away from ‘batch and blast’ digital marketing and focus on …
TechBytes with Mykolas Rambus, General Manager at Equifax
Tell us about your role at Equifax and the team/technology that you handle? The group I look after at Equifax …
Retailers Tap Oracle AI to Better Serve Customers
Notebook-Based Data Science Tools Make It Easier for Retailers to Turn Their Data into a Powerful Business Asset The competition …
Mobile Is Key to Boosting Guest Experiences Say Hoteliers
But Many Not Prepared to Deliver Forward-Thinking Mobile Innovations Shows New Survey A whopping 91 percent of hotel executives surveyed …
62 Percent of Restaurants Feel Unprepared for a Mobile Future
Restaurateurs Engaging Customers with Mobile Offerings Today, but Are Not Confident in Keeping Pace with the Mobile Innovations of Tomorrow …
Marketing Technology Primer: What Is Marketing Cloud?
What Is Marketing Cloud? Marketing Cloud is a collection of Marketing Tools hosted on the cloud class of servers. This …
Bluedot Integrates with Oracle to Provide Location Data that Traditional Marketing Platforms Have Not Utilized Before
The Integration Makes It Easier for Marketers to Take Advantage of Contextual and Personalized Messaging using Precise Location Data Bluedot, …