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Page Authority

Moz To Update Proprietary Page Authority Metric to Better Predict Ranking Ability

The newest iteration of Page Authority will provide SEOs insight to more accurately gauge page strength and help identify where to take action Moz, Inc., the leader in search engine optimization technology, announces an upcoming update to the algorithm behind Page Authority, bringing a more accurate prediction of a page’s ability to rank on a search engine results page (SERP.) The Page Authority metric is powered by a machine-learned, neural network model that uses more than 40 link-related factors to gauge a page’s…