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Pandora Premium Access

TechBytes with Tony Calzaretta, VP Design and Creative, Pandora

Tony Calzaretta VP Design and Creative, Pandora Pandora has recently integrated with Snapchat to allows its users to access premium content. The use of rewarded video and Pandora's Premium Access feature have led to an increase in engagement among Gen Z listeners. We spoke to Tony Calzaretta, VP Design and Creative, Pandora to understand the nuances of this burgeoning market.Tell us about your role at Pandora and the team/technology you handle. I run Pandora's Listener Product Management and Product Design Teams.…