Products

New research tells us the pitfalls of CX—and ways the industry can improve using tech and human assistance What do getting a cavity filled, participating in jury duty, and plunging the toilet have in common? If your first thought was,…
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New survey finds 70% of consumers feel personally connected to their favorite creators and 95% have learned something new from a creator, among other findings Teachable unveiled its inaugural consumer report, titled Creator Connections, on…
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B2B social media; you have heard about it often, and you may plan to start your campaigns soon. But do you know how to add more effectiveness here? Let us walk through everything you should know about B2B social media drawing inspiration…
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One-size-fits-all rarely fits all. That’s certainly the case in the marketing world. Over 80% of companies use buyer personas — research-based profiles depicting a target customer — and adjust messaging accordingly to deliver an improved…
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Agillic is delighted to announce its new partnership with Merkle, one of the top global names in the customer experience space. This collaboration is aimed at delivering rapid value to businesses seeking to reap the benefits of personalised…
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Best-of-breed digital commerce approach gives brands the freedom to advance commerce initiatives without replatforming Elastic Path, the leader of the Composable Commerce movement, is unveiling Elastic Path Composable Commerce, a…
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OpenText, announced the strategic appointment of Shannon Bell as the Chief Digital Officer and new member of OpenText's Executive Leadership Team. Ms. Bell will lead a charter focused on digital and AI systems and data platforms for sales,…
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Should You Consider LinkedIn For Your B2B Marketing Needs? Is It Effective? If we had to answer the question in yes or no, then it would be an emphatic YES. As per Statista's report, LinkedIn is the second most renowned social…
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8 in 10 social marketers describe influencer marketing as essential to their social strategies in new research by Sprout Social Today’s consumers are turning to social media to discover new trends, products and brands. However, in a…
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B2B inbound marketing is an effective way to bring qualified leads to your business. The methodology is rooted in attracting customers by creating valuable content tailored to their specific needs and wants. Inbound marketing has become…
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Trend shows companies are looking to accelerate core systems integration to expedite business results In a strategic move to strengthen its leadership team and accelerate innovation, Adaptigent, a leading provider of API-based data…
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Meera Vaidyanathan, VP of Product at Twilio Flex joins us to talk about Twilio's latest partnership with Frame AI while commenting on the benefits of predictive and generative AI capabilities: ___________ Welcome to this MarTech Series…
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Partnering with Privo, Xsolla enriches its comprehensive suite of solutions under the Merchant of Record business model. Xsolla, a global video game commerce company, announces a partnership with Privacy Vaults Online, Inc.…
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ML-powered service helps companies match and link records stored across multiple applications, channels, and data stores ActionIQ, Amazon Ads, Best Western, LiveRamp, Merkle, TransUnion, and Unified ID 2.0 among early…
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RevenueEngine is a first of its kind solution that provides companies on the forefront of AI innovation the ability to earn revenue from the content they create Wildfire Systems Inc., an innovative technology platform that powers reward…
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These days, almost all consumers consult online reviews when making purchase decisions both at their desktops or in store while shopping. A key factor in the modern buyer journey, reviews are valued by consumers; they expect authenticity,…
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Acxiom, the customer intelligence company, today announces it has achieved a top score on the 2023 Disability Equality Index (DEI)® and earned the recognition as a Best Place to Work for Disability Inclusion. This distinction reflects…
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Inflection AI builds the world’s largest AI cluster Inflection AI today announced that the company has raised $1.3 billion in a fresh round of funding led by Microsoft, Reid Hoffman, Bill Gates, Eric Schmidt, and new investor NVIDIA.…
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FatBrain AI, the leader in powerful and easy-to-use AI solutions for the enterprise stars of tomorrow, signs new customers. FatBrain offers a comprehensive suite of Artificial Intelligence (AI) solutions that work by plugging into…
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Do you want to attract real traffic and leads to your website? Organic search is an important source of traffic and leads for any website. However, in the world of digital marketing, organic search is frequently misunderstood, resulting in…
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