Browsing Tag

programmatic infrastructure

IPONWEB Appoints Valerie Zeltser as VP, Client Services for BidSwitch

BidSwitch, a wholly owned subsidiary of IPONWEB and global provider of programmatic infrastructure, has appointed Valerie Zeltser to the role of VP, Client Services. Zeltser will oversee BidSwitch’s client relations teams and strengthen the company’s strategic accounts to increase market growth through deeper engagement with buy and sell side partners. Located in the company’s New York office, and reporting to BidSwitch General Manager, Barry Adams, she will also work with other senior management team members on…

IPONWEB appoints Valerie Zeltser as VP, Client Services for BidSwitch

BidSwitch, a wholly owned subsidiary of IPONWEB and global provider of programmatic infrastructure, has appointed Valerie Zeltser to the role of VP, Client Services. Zeltser will oversee BidSwitch’s client relations teams and strengthen the company’s strategic accounts to increase market growth through deeper engagement with buy and sell side partners. Located in the company’s New York office, and reporting to BidSwitch General Manager, Barry Adams, she will also work with other senior management team members on developing…

SpotX Leads in Market as Brands and Agencies Cut Down Supply Chain

Since Consolidating Supply Partners, Havas Media USA Sees US Advertiser Ad Spend with SpotX Publishers Increase by 217 Percent Month over Month SpotX, the leading global video advertising and monetization platform, announced it is emerging as the clear SSP leader in the media industry as brands and advertising agencies move to consolidate their supply partners in an effort to increase transparency. With constant concerns in the advertising ecosystem about the complexities of today's digital media supply chain, brands…

Dentsu’s CCI to Bring SpotX Video Ad Serving Platform to Domestic Broadcasting Stations in Japan

Dentsu's Cyber Communications Inc. (CCI) (Head office: Chuo-ku, Tokyo, Representative Director and President: Akio Niizawa) and SpotX, Inc. (Headquarters: Denver, Colorado, USA, CEO, President: Mike Shehan), have announced their partnership to bring SpotX's video ad serving platform solutions to domestic broadcasting stations in Japan. SpotX, a global video advertising and monetization platform, offers cross-screen ad serving across video formats, programmatic infrastructure, data enablement, as well as in-depth analytics…