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Salesforce DMP

HG Data Audience Extends Technographics to Facebook, Adobe, Twitter, and Salesforce Digital Marketing Platforms

HG Data Partnership with LiveRamp Enables B2B Advertisers to Use HG Data Audience Segments to Precisely Target Digital Ad Campaigns HG Data, the global leader in company intelligence for B2B technology marketers, announced the release of its new HG Data Audience segments for digital advertisers using Facebook, Adobe Marketing Cloud, Twitter, Salesforce DMP, and dozens of other leading marketing platforms. This is the result of its longstanding partnership with LiveRamp , the identity platform powering exceptional…

Merkle CRM 4.0 Arrives to Transform Data-Driven Commerce

Merkle 4.0 is a Salesforce Fullforce Solution for the Marketing and Commerce Industry Leading data-driven performance marketing agency --Merkle has announced the launch of CRM 4.0, a Salesforce Fullforce Solution for retail, consumer goods, consumer electronics and other industries. These industries are mostly navigating the shift to digital-first experiences. Merkle CRM 4.0 delivers the next generation of CRM for marketers and commerce pros by combining Merkle’s data and services with Salesforce. Read More: Key…