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Sameer Dholakia

Twilio SendGrid Adds Critical Advertising Channels to Marketing Campaigns

Facebook, Instagram and Google Display Ad integrations enable marketers to extend reach of email campaigns to display and social ads Twilio, the leading cloud communications platform, unveiled Twilio SendGrid Ads, a capability within Marketing Campaigns, which enables marketers to create cohesive, multichannel engagements that drive business growth. Launched in beta today at Twilio’s annual customer and developer conference, SIGNAL, Ads gives marketers the tools to extend their existing email campaigns to a broader set of…

Twilio to Acquire SendGrid, the Leading Email API Platform

Accelerates Twilio’s Mission to Fuel the Future of Communications Twilio and SendGrid announced that they have entered into a definitive agreement for Twilio to acquire SendGrid in an all-stock transaction valued at approximately $2 billion. At the exchange ratio of 0.485 shares of Twilio Class A common stock per share of SendGrid common stock, this price equates to approximately $36.92 per share based on today’s closing prices. The transaction is expected to close in the first half of 2019. Adding the leading email API…