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SMS marketing software

Consumer Mobile Usage Report Reveals Text Messaging Has Six Times the Engagement of Email

Survey Conducted by EZ Texting Reviewed the Mobile Preferences of More Than 1,000 Consumers EZ Texting, the leader in SMS marketing software for business, released its inaugural report, ‘2019 Mobile Usage Report: How Consumers Are Really Texting,’ revealing texting has 6X the engagement of email among consumers. The report reveals just how often certain segments of the population are interacting with their mobile devices in comparison to other channels. The research conducted by EZ Texting reveals that texts maintain an…

EZ Texting Appoints Former Intuit and Evernote Executive Norman Happ as CEO

Happ Joins EZ Texting as Chief Executive Officer, Bringing Extensive B2B, Saas and Leadership Experience EZ Texting, the leader in SMS marketing software for business, announces the appointment of Norman Happ as chief executive officer. With more than two decades of experience in high-growth global software and SaaS companies, Happ is charged with spearheading growth initiatives, accelerating user adoption and adding new partnerships, enabling EZ Texting to extend its position as the number one mobile marketing platform…