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Spirits brands

Gartner Says Marketers for US Spirits Brands Must Tap Into Search to Gain Competitive Advantage

Report Ranks Digital Performance of 69 Spirits Brands; 44% Percent Rank Average or Below Spirits brands continue to underinvest in search despite the crucial role it plays for consumers researching and buying products, contributing to overall poor performance in digital marketing for most brands, according to Gartner, Inc. Gartner research ranks 69 US #spirits brands, 44% rank average or below. Check out the full report for the full ranking. #GartnerMKTG #marketing #digital The inaugural Gartner L2 Digital IQ Index:…