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59% of B2B Companies Do Not Use Email Marketing: SuperOffice Research

SuperOffice Has Conducted a New Study in Which It Discovered That a Large Number Of B2B Companies Do Not Utilize the Whole Potential of Email Marketing In its recent study, SuperOffice has found out that 59% of B2B companies do not send out email marketing campaigns to their subscribers. Email marketing delivers a $40 return for every $1 spent. No other marketing channel comes even close. In fact, 87% of B2B marketers use email marketing to generate new leads, while 31% of B2B marketers cite email marketing as the…

Majority Companies Do Not Respond to Customer Service Emails

For the Third Year in a Row, Superoffice Has Published Their Annual Customer Service Benchmark Report. This Year, the Company Analyzed 1,000 Companies to See How They Manage Customer Service Requests SuperOffice, Europe’s leading Customer Relationship Management (CRM) software provider, finds that 62% of companies do not respond to customer service emails, according to a new study. Also Read: Your Best Customers are Calling: New Industry Survey Reveals Impactful Way for Marketers to Move the Needle and Drive Revenue…