Browsing Tag

TapClicks

TapClicks Acquires AdStage to Infuse Marketing Intelligence into its Unified Marketing Platform

Companies integrate campaign optimization and marketing operations solutions to deliver insights that empower actions TapClicks, the leading unified marketing platform for analytics, intelligence, reporting, workflow and orders management, announced that it has acquired AdStage, a leading provider of marketing and advertising intelligence solutions for campaign optimization. Known for its cross-channel analytics and optimization platform, AdStage will be integrated into TapClicks' family of brands, which includes Raven…

TapClicks Appoints New CFO and VP of People Success to Power Rapid Expansion and Culture of Innovation

Kevin Thompson Joins TapClicks as CFO With Marielle Smith as VP of People Success TapClicks, the leading marketing cloud for competitive marketing and website intelligence, analytics, reporting, workflow and orders management, announced two new executive hires that will help the company propel its culture of innovation and power its rapid expansion. Kevin Thompson has joined TapClicks as Chief Financial Officer and Marielle Smith has joined as Vice President of People Success. Both executives bring decades of dynamic…

TapClicks Introduces Local SEM Monitoring Capabilities into iSpionage Marketing Intelligence Solution

New Features Help Monitor Local Paid Search Competitors and Visualize Conversion Path TapClicks, the leading marketing solution for intelligence, analytics, reporting, workflow and orders management, announced its new local SEM monitoring feature, Local SEM Campaign Watch, for iSpionage, TapClicks’ competitive marketing intelligence solution for advertising, search marketing, and SEO. Local SEM Campaign Watch allows users to monitor paid search competitors in any country, state, county, city and zip code. “iSpionage’s…

TapClicks Launches Global Partner Program to Strengthen Ecosystem of AdTech and MarTech Integrations

Tiered channel program enhances integration of TapClicks’ marketing operations and intelligence technologies with solution providers and MSPs TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced the launch of the TapClicks Partner Program, a new community purpose-built to serve the growing needs of marketers and agencies that are faced with increasingly sophisticated technology and data landscapes. The tiered channel program will provide partners with…

TapClicks Joins Verizon Media Preferred Partner Program

Partnership Expands Access to Verizon Media Ad Platform Data to TapClicks Advertisers TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced that it has joined the Verizon Media Preferred Partner Program, a growing community of innovative advertising technology and service companies committed to delivering a higher standard of technology integration and client services to digital marketers. As a new partner, TapClicks has been specifically selected and…

TapClicks Raises $10 Million to Advance Predictive Analytics and Attribution In Marketing Operations Platform

Boathouse Capital Provides Funding for Acquisitions, Growth, Artificial Intelligence and Machine Learning Integrations TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced it has raised $10 million in equity funding from Boathouse Capital, a private equity firm with over $350 million under management. TapClicks will utilize the funding for acquisitions and growth, as well as integrating predictive analytics and modeling capabilities and advanced attribution…

TapClicks and ApexChat Partner to Optimize Customer Engagement and Online Lead Conversion

Companies Collaborate to Integrate Live Chat Data into TapClicks Marketing Operations Platform TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, and ApexChat, a leading provider of live chat software and services, announced a partnership to integrate data from ApexChat's solutions into TapAnalytics, TapClicks' marketing analytics dashboard. Marketers who use TapAnalytics in conjunction with ApexChat can conduct deep performance analysis and deliver actionable…

TapClicks Wins “Best Marketing Performance Management Solution” in 2019 MarTech Breakthrough Awards

TapClicks Marketing Operations Platform Recognized as Standout Omnichannel Marketing Technology TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced that the TapClicks Marketing Operations Platform has been selected as the winner of the "Best Marketing Performance Management Solution" award by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and…

TapClicks Acquires Search Marketing Intelligence Provider iSpionage

Adds Competitive SEO and SEM Intelligence to Its Portfolio of  MarTech Solutions TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced it has acquired iSpionage, a Silicon Valley-based developer of SaaS-based competitive intelligence solutions for search marketing, SEO and paid search advertising. The iSpionage acquisition follows a number of recent acquisitions by TapClicks, including StatX, Raven Tools and several other marketing analytics and reporting,…

TapClicks Wins People’s Choice Stevie Award for Favorite New Marketing Solution

American Business Awards(SM) Recognizes TapClicks Marketing Operations Platform for Omnichannel Marketing Intelligence TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced that it has received the People's Choice Stevie Award for Favorite New Marketing/Public Relations Products in The 17th Annual American Business Awards. The People's Choice Stevie Awards for Favorite New Products are based on the results of public voting across 51 different categories.…

TapClicks Partners with Snap, Inc. to Deliver Analytics and Reporting Capabilities to Snapchat Marketers

Snapchat Ads Manager Integration Will Enable Marketers to Create Actionable Marketing Insights Using TapClicks' Unified Marketing Analytics Platform TapClicks, the global SaaS leader in marketing analytics, reporting, orders and workflow, announced a strategic partnership with Snap, Inc. to integrate Snapchat into the TapClicks Connector Marketplace. Through this partnership, marketers using Snapchat's business services, such as ads, sponsored geofilters, lenses and more, will now be able to harness the power of the…

TapClicks Launches Report Studio Providing Marketers With Interactive Visual Reports and Presentations

Advanced Data Visualization Tools Deliver Sophisticated Graphical Analysis and Reporting Capabilities TapClicks, the global SaaS leader in marketing analytics, reporting, orders and workflow, announced the availability of the TapClicks Report Studio, a new suite of data visualization tools created specifically enable marketers, advertisers and client service teams to integrate interactive, data-driven graphics into reports and presentations. The TapClicks Report Studio brings new visual storytelling capabilities to the…

Interview with Babak Hedayati, CEO and Co-Founder, TapClicks

"As a business leader preparing for an AI-centric world, it’s important that you start by gaining access to relevant data and then implement AI and ML capabilities to work towards automation." Tell us about your role and how you got here. What inspired you to be part of the marketing tech landscape? I am the CEO and Co-Founder of TapClicks, the global SaaS leader in marketing analytics, reporting, orders, and workflow. I come from an engineering background and early in my career I took my engineering expertise and…

Prediction Series 2019: Interview with Noah Jacobson, VP, Corporate Development, TapClicks

What are your predictions for small businesses in 2019? For the last century, the marketing abilities of small businesses have paled in comparison with what large, well-established companies could achieve. Big brands have always had access to more comprehensive marketing tools and could create more targeted, more “intelligent” ads that used data and insights simply out of reach for cash-strapped SMBs. 2019 will see this trend change as the barrier of entry for intelligent advertising will finally begin dropping so that…

TapClicks Ranked No. 163 Fastest Growing Company in North America on Deloitte’s 2018 Technology Fast 500

MarTech Leader Recognized Among Fastest Growing Technology Companies in the San Francisco Bay Area for Innovation in Marketing Analytics and Operations TapClicks, the global SaaS leader in marketing analytics, reporting, orders, and workflow, announced it has ranked as number #163 on Deloitte's Technology Fast 500 national award, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America. TapClicks was also named as #32 fastest growing technology…

TapClicks Secures $10 Million in Funding from Boathouse Capital

Company to Enhance AI and Machine Learning-Based Unified Marketing Intelligence and Workflow Management Solution TapClicks, the global SaaS leader in marketing analytics, reporting and workflow, announced a $10 million investment from Boathouse Capital, a private equity firm with over $350 million under management. The funding will drive customer and revenue growth through product innovations and accelerated sales and marketing. An early innovator in smart solutions for marketing business intelligence, TapClicks will…

TapClicks Becomes a HubSpot Integrator Providing Unified Reporting Across 193 Martech Platforms

TapClicks announced that it has joined HubSpot as a Connect Beta Integrator. HubSpot, a leading growth platform, works with Connect Integrators to help grow their business through listing and marketing and distribution resources to increase shared customers. Connect Beta Integrators are independent software vendors who have built an integration with HubSpot and been accepted to the Connect Beta Program. HubSpot’s Connect Program is an ecosystem of valuable third-party integrations. Certified Partners comply with a set of…

TapClicks Shortlisted for 2018 SaaS Awards

International Software Program Announces Finalists TapClicks is a finalist in the 2018 Software-as-a-Service Awards Program in three categories: Best SaaS Product for Business Intelligence or Analytics, Best UX/UI/Design in a SaaS Product, and Best SaaS Product for Sales / Marketing. With awards for excellence and innovation in SaaS, the Software-as-a-Service Awards Program accepts entries worldwide, including the US, Canada, Australasia, UK, and EMEA. The SaaS Awards program is now in its third year of recognizing…