Tomer Bar-Zeev

IronSource describes CVC as “perfect partner” as it stays on track to gross $1 billion in 2019 Private equity firm CVC Funds has splashed out $400 million to acquire a minority stake in mobile marketing company IronSource. The move represents CVC Funds’ first technology deal in Israel and will serve to accelerate strategic growth. IronSource CEO Tomer Bar Zeev described CVC as the “perfect partner” for the company as it scales internationally. Founded in 2009 in Tel Aviv, IronSource focuses on developing monetisation…

CVC Funds has invested $400 million in mobile marketing firm IronSource to boost both organic and inorganic growth in the coming years. CVC Funds will take a minority stake in IronSource in exchange for the money, which means that IronSource has a substantial valuation. The deal makes IronSource one of Israel’s first unicorns, with a valuation over $1 billion. “As one of the world’s most respected private equity firms, CVC has a track record of successfully partnering with companies to drive global…