Browsing Tag

Triton Digital

Stingray Selects Triton Digital for Digital Audio Monetization

Triton Digital, the leading technology provider for the global audio industry, announced that Stingray, a leading music, media, and technology company in Montreal, has selected Triton Digital to power the monetization of the streaming audio content on its Stingray Music mobile application. Through this partnership, Stingray will utilize Triton’s programmatic audio marketplace (a2x®) and audio Sell-Side Platform (Yield-Op) to make its audio inventory available programmatically to media buyers around the world through both…

Webcast Metrics Ranks the Top Digital Audio Properties in the US and Latin America for December 2018

Triton Digital, the leading technology provider for the audio industry, released its monthly Ranker in the US and Latin America for December 2018, providing insight into the top streaming audio providers in both regions for the month of December. @TritonDigital's Webcast Metrics ranks the top digital audio properties for December 2018 During this month, all measured clients within the US reported a total of 6,070,098 Average Active Sessions (AAS) during the Monday through Friday 6:00am to 8:00pm daypart, and 5,119,944 AAS…

Podcasting and Audiobooks Both Attain 50% Reach; Facebook Usage Continues to Drop

Podcasting shows explosive year-over-year growth as gains in spoken-word audio mark the 2019 Infinite Dial Study by Edison Research and Triton Digital. Among the US population ages 12 and older, as the total number of people who have ever listened to a podcast passes 50% for the first time. Edison Research and Triton Digital Reveal Results of The Infinite Dial 2019 “This is a watershed moment for podcasting--a true milestone. With over half of Americans 12+ saying that they have ever listened to a podcast, the medium has…

Triton Digital Integrates Operative.One with the Tap Advertising Platform

Triton Digital, the leading technology provider for the global audio industry, announced that it has integrated the Operative.One Ad Management Platform from Operative, with Triton’s Tap Advertising Server to further optimize and streamline the order management process for audio publishers. @TritonDigital has integrated the Operative.One Ad Management Platform with the Tap Advertising Server to optimize order management for publishers. Through this partnership, publishers that use the Tap ad server can now manage their…

Deezer Partners with Triton Digital to Launch New Mobile Programmatic Audio Advertising

Deezer Brand Solutions, the ad-sales house of global music streaming service, Deezer, has today launched mobile programmatic audio advertising for its free users through a new partnership with Triton Digital, the leading technology and services provider to the global audio industry. The new partnership will significantly improve advertising efficiency and will bring more value for both brands and its non-paying users. Now, audio buyers can effortlessly establish real-time deals from Deezer’s digital audio inventory.…

Triton Digital Integrates with Tru Optik to Bring Enhanced Targeting, Measurement, and Attribution to Streaming Audio and Podcast…

Triton Digital, the global technology and services leader to the digital audio industry, announced the integration of the Triton Ad Server, Tap, with Tru Optik, the audience intelligence and data-management platform at the forefront of addressable Over-the-Top (OTT) and Connected TV (CTV), to bring enhanced audience targeting, measurement, and attribution to streaming radio and podcast advertising. Triton Digital Integrates with @TruOptik to Bring Enhanced Targeting, Measurement, and Attribution to Streaming Audio and…