Browsing Tag

Turning Marketing Dollars

SABIO Cares: Marketers Are Turning Marketing Dollars into Donations

SABIO, the media and technology company behind App Science, announced the launch of SABIO Cares, a new cause marketing initiative that grants SABIO clients an easy way to give back through their digital campaigns. As part of this new initiative, SABIO's clients now have the opportunity to donate all or a portion of their added value display impressions to a non-profit organization within SABIO's network. SABIO's list of non-profit partners address several deserving causes, from hunger and human rights to animal protection…