TV

Brandlive, a leader in video-led marketing events and elevated video production tools, recently announced two new solutions for marketers and event professionals — Greenroom for IOS and Greenroom Recording Studio. “Today's largest and…
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Breezeline Stream TV delivers multi-device viewing experience inside and outside the home Breezeline, the nation’s eighth-largest cable operator, has launched the next generation of TV, “Breezeline Stream TV” in its Columbus and…
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Distraction In recent years it has become apparent that our society is increasingly stressed by demands for people’s attention. This is true both in our personal lives, and in our professional capacities. As one point of reference, recent…
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Study finds brands that use innovative streaming TV ads drive 78 percent greater search intent compared to traditional TV ads MAGNA Media Trials, MAGNA’s industry-leading proprietary research offering, and Roku announced a new study…
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We are not first to the punch here, but Applovin wants a piece of the Unity pie. Even here in Beatgrid’s Netherlands headquarters, this story has rumbled on, and the knock-on effects across tech will be far-reaching. This is a piece of…
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With the massive shift in digital advertising away from people-based targeting, it’s tempting to think back to the days before desktop cookies and mobile IDFA. Somehow, the advertising industry still existed, but was dominated by TV and…
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Unique to the industry, ZingX connects TV ad buyers and sellers through automation WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, today announced the launch of ZingX™, the only buy-side…
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~ Desi Play TV is now available on Sling in the US and Plex across the US, Canada and Middle East regions ~ Amagi, a global leader in cloud-based SaaS technology for broadcast and connected TV, today announced that IndiaCast Media…
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Hernandez Will Continue Brand Partnership Role and Spearhead the Expansion of Mirriad’s Multicultural Content Marketplace Mirriad, the leading in-content advertising company and 2022 AdExchanger Winner for Most Innovative TV Advertising…
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OpenX Technologies, Inc., a leading global omnichannel advertising exchange, announced the appointment of industry veteran Amanda Forrester to lead the company's marketing, product marketing and communications functions. As vice…
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IntelePeer, a leading Communications Platform as a Service (CPaaS) and Communications Automation Platform provider, has been named a bronze winner in Customer Service Department of the Year in Best in Biz Awards, the only independent…
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Versus empowers people by letting them into the conversation so people don't have to simply watch life go by, they can be a part of it.  Versus embeds its experience directly within publishers, creating a new revenue stream that truly…
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Former The Onion Executive to Head Sales, Yield and New Branded Content Ranker continues to bolster its impressive talent roster with the addition of veteran digital publishing executive Kurt Mueller. In the newly created role of Chief…
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Near Real-Time Visualizations Surface Audience Composition Insights for Immediate Actionability AdPredictive, a MarTech leader that helps clients succeed with data-driven customer intelligence, announced support for the AWS for Advertising…
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Mediaroom Play helps power the next generation of Bell Fibe TV service converging linear, on-demand, and apps Mediaroom Play aggregates content to enable customers to access live TV and video-on-demand movies and shows from…
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The Company Thrived in Q3 with Continued Business Growth, Tech Innovation, and Expanded TikTok Partnership BEN Group, the leading entertainment AI company that empowers brands and creators to capture engaged human attention across…
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64% of streamers in India report that they are more receptive to ads on streaming platforms than ads on social media Magnite, the world’s largest independent omnichannel sell-side advertising platform, today released a study entitled…
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New whitepaper developed in partnership with FPT Software addresses how streaming businesses can use artificial intelligence (AI) and machine learning (ML) to drive engagement and monetization Parks Associates' recent consumer research…
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New version provides improved content delivery and ad capabilities ViewLift, a global leader in end-to-end streaming and OTT solutions, announced the rollout of LIVE 3.0. The new version from ViewLift allows streaming of events…
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Strategic Investment Round Will Accelerate Person-level Panel Measurement for Streaming, Advancing Standards for Unified Ratings Across Linear and CTV for TVision TVision, the company measuring every second of TV and CTV viewer engagement,…
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