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UAC

NMPi Appointed by Draftkings to Lead Google Strategy and Media Buying

MTS Staff Writer Oct 24, 2019 0

The digital marketing specialist will launch Sportsbook and Daily Fantasy Sports products via Google Ads for the US sports entertainment, daily fantasy and betting operator Digital marketing agency, NMPi by Incubeta, announces that…
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Guest Authors

Have Facebook and Google Done Enough to Restore Advertiser Trust?

Inbal Lavi Apr 4, 2018 4

Amid mounting concerns surrounding brand safety, transparency in advertising, and the responsible use of consumer data, marketers are rethinking the field’s larger strategic framework. Nine in ten CMOs at large US brands overhauled their…
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