Website Speling and Grammer Mistakes Cost US Businesses Millions in Lost Customers
Poor Grammar in Google Ads Also Costs US Firms 72% More per Click
US businesses with bad grammar and spelling mistakes on their websites will lose almost double the number of potential customers than those with typo-free sites, research by global web services comparison site.
The analysis* of more than 5,000 site visits over a two-week period showed that the ‘bounce rate’ on landing pages with sloppy spelling and grammar was 85% more than those that were correctly written and spell-checked.
The ‘bounce rate’ is the…