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US E-Commerce

US E-Commerce Trends Linked to Nielsen’s Prime Day Analytics

More of an FYI, already into Amazon Prime Day 2019, we are on the eve of what has grown to become one of the biggest shopping moments of the year across on and offline retail. What can we expect to see this time in the US E-Commerce industry? Guided by last year’s numbers, here are some of Nielsen’s Prime Day predictions. Justin Belgiano, Senior Vice President of Consumer Data Practice, Nielsen, said - “The stage has been set for a Prime Day where health & beauty and grocery will dominate--and omni-channel…