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Versium

Versium Launches Developer Portal With API Access to AI-Powered Marketing & Data Solutions

Developers and System Integrators Can Now Easily Build Data Technology Tools Directly into CRM, Marketing Automation & E-Commerce Systems Versium, a big data and AI-driven marketing empowerment company, announced the launch of its Developer Portal, an API-accessible developer platform. The Developer Portal enables developers to dramatically increase marketing ROI by transforming the e-commerce, marketing automation and CRM platforms they deploy with Versium's proven data technology solutions. Via the portal,…

Versium Partners with LiveRamp to Launch AI Powered B2B Audience Segments

Solution Solves Long-Term Industry Problem of Effectively Targeting Business Decision Makers Versium, a leading AI predictive analytics technology company, announced a new partnership with LiveRamp, an Acxiom company and leading provider of omnichannel identity resolution. As part of the agreement Versium will launch powerful new AI-driven business decision-maker segments as part of a new B2B DMP. This fills a critical market gap by enabling offline business professional data, often contained within a company’s own CRM,…

Versium Surpasses 1 Billion Monthly Records Scored with its AI Predictive Targeting Engine

Expanding Proprietary LifeData to 1.5 Trillion Attributes Hones Targeting Predictability Versium, a market-leading predictive analytics company, announced a major milestone in the usage of the company's automated AI predictive targeting engine. Versium has eclipsed 1 Billion prospect records scored per month, helping companies significantly increase sales and marketing efficiencies by leveraging machine learning technologies. In addition, the company's proprietary LifeData warehouse that powers its AI engine now…