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Whitepages Pro Spins Off and Becomes Ekata

Ekata’s Digital Identity Verification APIs Improve Predictability of Good Transactions Whitepages Pro, the leader in global digital identity verification data, announced that it is spinning off its B2B business from the US-focused direct-to-consumer operations of Whitepages Pro will change its name to Ekata to better differentiate the company’s global B2B APIs and SaaS tool that serve the growing worldwide need for identity verification, a market projected by McKinsey to reach $20 billion in 2022. To further…