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ZoomInfo Powered by DiscoverOrg Announces New Sales and Marketing Certifications from ZoomInfo University

Recipients are skilled in Go-To-Market Intelligence, Prospecting, and Campaign Effectiveness ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the launch of two new certifications. ZoomInfo University trains customers to leverage the combined ZoomInfo Powered by DiscoverOrg platform to accelerate sales and marketing success. The certifications exemplify advanced knowledge and expertise in popular topics, including Account-Based Marketing (ABM), cold calling, storytelling, sales and…

Alyce Launches Integration with Adobe, Providing Seamless Campaign Management, Reporting, and Attribution Within Marketo Engage

- Broadening its Enterprise Integration Program, Alyce for Marketo Engage Empowers Marketers to Deliver Personal Experiences to Buyers and Measure the Impact of their AI-powered Gifting Strategy Natively within Marketo Engage - Alyce, the AI-powered gifting platform that’s making sales and marketing outreach personal at scale, announced its collaboration with Adobe and full integration with Marketo Engage, part of Adobe Experience Cloud. Alyce for Marketo Engage allows marketers, sales teams and SDRs to seamlessly deliver…

ZoomInfo Names Smartsheet CEO Mark Mader and RingCentral CFO Mitesh Dhruv to Board of Directors as Independent Technology Leaders

Dhruv to Chair the Audit Committee ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the addition of two new independent directors: Smartsheet CEO Mark Mader and RingCentral CFO Mitesh Dhruv. “Mark and Mitesh bring a wealth of deep, relevant experience as seasoned software executives whom we expect to bring immediate value to ZoomInfo,” said Henry Schuck, Founder and CEO of ZoomInfo. “Their capital markets experience as well as expertise in growing global technology companies will be…

ZoomInfo Enhances Go-to-Market Intelligence with Artificial Intelligence

New AI-powered tools, including Workflows, enable greater data accessibility and enhanced performance to spur faster and smarter GTM campaigns ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced a new, more robust, strategic initiative around Artificial Intelligence (AI) and machine learning within its platform in order to enhance sales and marketing efficiency and performance at scale. “ZoomInfo provides the most accurate and complete view of contact and company data available in the…

ZoomInfo Mobilizes B2B Intelligence With Launch of Two Mobile Apps

Available as a Community and Premium Application, Zoominfo for iOS and Android Promises to Keep Customers Connected to Their Market -- Whether They Are On-Site, in the Field, or on the Move ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the launch of its new mobile presence, releasing both a free and premium application, CommunitieZ Go and ZoomInfo Mobile, to support its community and enterprise customer base. Available on the Apple App Store and Google Play Store, both applications…

ZoomInfo Launches ‘Workflows’ to Automate Outbound Sales and Marketing Processes

Company’s First Automation Tool Allows Teams to Streamline Sales and Marketing Activities, Increase Demand, and Capitalize on Buying Signals -- All in Real-Time ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced Workflows, the company’s first data automation tool that streamlines sales and marketing activity and effectiveness by enabling customers to deliver the right message, at the right time, to the right audience. The introduction of Workflows marks the first major feature added to…

ZoomInfo Acquires Seattle-Area Startup Komiko to Further Automate Go-To-Market Success

Market-Leading B2B, AI-Powered Data Platform Integrates Tools to Make GTM Intelligence Even More Actionable With Release of ZoomInfo InboxAI ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the acquisition of Seattle-area based technology startup Komiko, whose technology will integrate into the ZoomInfo Powered by DiscoverOrg platform. Designed to accelerate the sales pipeline with valuable analytics, Komiko’s AI-powered CRM automation, playbooks, and predictive analytics will be…

ZoomInfo Launches Compliance API to Help Businesses Adhere to Data Privacy Obligations Outlined by GDPR and CCPA

Global Leader in GTM Intelligence Solutions Strengthens Commitment and Capabilities to Assist with Data Privacy and Compliance Within Everyday Workflows, Across All Marketing Automations ZoomInfo, the global leader in go-to-market (GTM) intelligence solutions, announced the release of its Compliance API, created to help ZoomInfo customers understand the personal data they possess and more accurately respond to consumer requests under GDPR (General Data Protection Regulation) and the forthcoming CCPA (California Consumer…

ZoomInfo Expands Marketing Suite with Launch of ‘FormComplete’ to Empower Marketers with Intelligent Data for Maximum Website and Campaign…

Leading go-to-market platform instantly populates website visitor data to limit form fields, decrease abandonment, and accelerate lead capture and conversions to drive powerful B2B marketing campaigns ZoomInfo, the global leader in Go-To-Market (GTM) intelligence solutions, today announced the launch of new marketing solution FormComplete as the company continues broadening its platform capabilities to empower sales and marketing professionals. FormComplete leverages ZoomInfo’s market-leading database of over 150 million…

DiscoverOrg and ZoomInfo Merge Brands to Launch Innovative B2B Data Platform To Power Go-To-Market Success

New ZoomInfo Powered by DiscoverOrg Platform Combines a Robust Suite of Software Tools with Advanced Machine Learning and Human Research to Enable Sales and Marketing Teams to Hit Their Growth Numbers DiscoverOrg announced that it is launching a new flagship Go-To-Market (GTM) platform and changing its name to ZoomInfo. The new platform will be known as ZoomInfo powered by DiscoverOrg and combines the strengths and benefits of the DiscoverOrg platform with those of the ZoomInfo platform, which it acquired in February 2019.…

User Reviews Place DiscoverOrg and ZoomInfo at the Top in G2 Crowd’s Summer Sales & Marketing Intelligence Reports

B2B Data Intelligence leaders jointly earn high positions for customer satisfaction and market presence DiscoverOrg’s market-leading sales and marketing intelligence platforms, DiscoverOrg and ZoomInfo, topped the rankings in multiple categories in G2 Crowd’s Summer 2019 Grid Reports for Sales Intelligence, Market Intelligence, and Marketing Account Intelligence. Together, the platforms were honored with 17 top-3 category placements and were featured in 9 Grid Reports across 3 categories. DiscoverOrg and ZoomInfo…

DiscoverOrg and ZoomInfo Launch Data Enrichment Product to Power Better Business Decisions

Enrich Makes All Sales and Marketing Databases More Complete and Accurate   DiscoverOrg and ZoomInfo, two companies who joined together to power the leading B2B intelligence platforms, announced the launch of Enrich. The new product allows sales and marketing professionals to have instant, ongoing enrichment of their contact and account database with the most accurate and comprehensive B2B data. Enrich is immediately available to all DiscoverOrg and ZoomInfo customers. Inaccurate and incomplete data cripples sales and…

MarTech Interview with Ravi Chalaka, CMO, Jifflenow

"B2B meeting analytics has evolved from offering event meeting metrics to include influenced revenue, custom reporting and comparison of metrics across different events and much more." Tell us about your role and journey into Marketing Technology. What inspired you to work at Jifflenow? Jifflenow is a market leader in meeting automation platforms (MAP), with a SaaS solution that targets large enterprises and has an impressive list of customers from the Global 5000. Customers who use Jifflenow, love the product and its…

DiscoverOrg Acquires ZoomInfo

Combination Creates Unrivaled B2B Intelligence for Sales, Marketing, and Recruiting Professionals DiscoverOrg announced that it has acquired Zoom Information, Inc (ZoomInfo). The two companies are coming together to provide sales, marketing, and recruiting professionals access to the most trusted and comprehensive B2B data available in the market. “High-quality data is the fundamental go-to-market requirement for growth,” says DiscoverOrg co-founder and CEO Henry Schuck. “In the near future, CRM and marketing…

ZoomInfo Enriches Its Company Information with New Real-Time Firmographic Data

Company Newsfeed and Hierarchies Provide Users with Deep Company Data That Drives Sales Efficacy Zoom Information, Inc., the leading growth acceleration platform for sales and marketing teams, announced the availability of several new features, including Company Hierarchies and Company Newsfeeds. The new features refine the user’s knowledge of their key targeted profiles and strengthen their understanding of customer portfolios. ZoomInfo’s Company Newsfeed gathers hundreds of articles bringing users up-to-date…

TechBytes with Russ Reed, VP, Analytics and Technology, MarketStar

Russ Reed VP, Analytics and Technology at MarketStar Sales as a Service® is much more than just hiring an off-site sales team. It starts with data, taking full advantage of big data and analytics. We spoke to Russ Reed, VP, Analytics and Technology, MarketStar, to understand the core tenets of the model as well as how directors and VPs of sales within organizations know when it is the right time to engage with an outsourced sales vendor.Tell us about your role at MarketStar and the team/technology you handle.   I lead…

ZoomInfo’s Acquisition of Datanyze Enables Real-Time Delivery of Technographic Data

As Data Becomes More Dynamic, On-Time Delivery of Data Enables ZoomInfo Platform to Address Increased Business Velocity Zoom Information, Inc., the leading growth acceleration platform for sales and marketing teams, has announced the acquisition of Datanyze, the world-wide leader in technographic data. Financial terms of the acquisition were undisclosed. “I am thrilled to be joining ZoomInfo at this time of tremendous growth in the organization. Bringing together our two organizations is a perfect union, combining…

ZoomInfo Appoints Derek Schoettle as Its CEO

ZoomInfo, the leading growth acceleration platform, announced that it has appointed Derek Schoettle as its CEO and to its Board of Directors. Mr. Schoettle assumed the role on July 10, 2018.   “Derek is an outstanding executive carefully selected to be ZoomInfo’s next leader to expand the company’s product set and to accelerate ZoomInfo’s already impressive revenue growth” Christopher Gaffney, managing director, Great Hill Partners, said. “When Great Hill Partners acquired ZoomInfo last year, we did so in partnership with…

TechBytes with Alon Alroy, Co-Founder, Bizzabo

Alon Alroy Co-Founder, Bizzabo Bizzabo, a Martech RADAR 2018 Company for Event Management and Tracking, recently announced a string of B2B partnerships with the most promising marketing and sales technology platforms. Alon Alroy, Co-Founder, Bizzabo shares his roadmap for the company and the benefits that customers and new partners could expect now and in the future.Tell us about your recent SaaS partnership announcement, why was this significant? We recently announced over a dozen new partnerships that we formed with…

ZoomInfo Launches Innovative New Tools At The Growth Acceleration Summit

Products Underscore Zoominfo's Commitment  to Extend into the Platforms and Systems in Which B2B Sales and Marketing Professionals Work At its Growth Acceleration Summit recently, Zoom Information Inc. (ZoomInfo), the world’s leading B2B account and contact database, unveiled two new products and offerings designed to expand the reach of ZoomInfo’s unprecedented contact and account data. “Over the last year, we have doubled down on our strategy of making ZoomInfo’s contact and company data available on the platforms…