Brightspot Doubles Productivity by Cutting Content Workflow Steps in Half

Brightspot, a leading content management platform, debuted its latest version. With expansive tech stack integrations and AI features that speed up creation time, the latest version prioritizes streamlined content workflows. Brightspot’s most innovative launch to date transforms the way organizations create content, and the way content creation impacts organizations.

“Our customers require efficiency without compromising on quality. The new version circumvents this daily conflict, swapping status quo processes with intuitive workflows, integrated tech stacks and at-the-ready information to empower faster creation. With this evolution, we’ve removed friction and unearthed a more natural workflow.”

“Our customers require efficiency without compromising on quality. The new version circumvents this daily conflict, swapping status quo processes with intuitive workflows, integrated tech stacks and at-the-ready information to empower faster creation. With this evolution, we’ve removed friction and unearthed a more natural workflow.” – Mike Fulkerson, Chief Technology Officer, Brightspot

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Unlike traditional content management systems (CMS) that rely on extensive development, are hard to organize and manage, and are limited in supporting workflow needs, Brightspot gives complete control to create content experiences. Its suite of capabilities are designed to boost the quality of content while reducing the time it takes to make it. From AI-powered creation and insights, to integrations with over 7,000 of the most common business applications, Brightspot is turbocharging the productivity, efficiency and efficacy of content teams.

Key capabilities include:

1. Smarter, faster, safer content creation with AI – Brightspot’s new AI features alleviate the frustrating search journey and tedious content generation process by doing the work for you. Customers can use AI to quickly and safely create content thanks to AI governance tools with customizable permissions, content-level AI tracking and analytics. Brightspot also supports the creation of custom AI solutions, allowing developers to extend AI capabilities specific to their needs.
2. Breaking down silos between teams and tech – From automatic task creation in Asana to ticket generation in Jira whenever an action is triggered in the CMS, Brightspot has connected workflows across all of the most widely used business applications to create a truly orchestrated way to get work done across technical and non-technical users, and increase compatibility across your tech stack.
3. Intuitive work environment for every type of user – Designed with simplicity, the platform provides an easy-to-navigate interface that simplifies the process of creating and executing workflows, offering accessibility for non-technical users to manage and automate tasks.
4. Flexible framework for your organization – Brightspot prioritizes extensibility, building out bespoke functions that have no dependency on customers’ development or coding capabilities. Customers can integrate AI or connect tech stacks in unique ways that reflect their organization’s processes, and stimulate productivity across functions.

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“Our customers today face demand for high-quality content, but production timelines simply haven’t kept pace. That’s why we’ve taken our content management platform through a significant evolution. These latest innovations empower teams with intuitive features and accelerate their ability to produce exceptional content, giving valuable time back to companies. The next version enables even more Enterprise-grade flexibility, customizability, security, compatibility and performance – now with AI enhancements that drive greater efficiency. It’s a game-changer in enhancing both efficiency and value, allowing our customers to stay ahead in a rapidly evolving market.” – Raleigh McClayton, CEO, Brightspot