The newly unveiled, yearly Comcast Advertising Report recommends that advertisers allocate 20-30% of their premium video budget towards streaming, and the rest to traditional TV. Report examines major insights, implications and predictions…
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New industry offering provides distributors with the backend technology needed toseamlessly drive scale Comcast is the first TV distributor to use the solution to support itsaddressable advertising initiatives Comcast Technology…
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Comcast Technology Solutions, a division of Comcast Cable that provides media and entertainment technology to content providers, operators, and advertisers, announced that its VideoAI™ service was named a winner in the 2022 NAB Show Product…
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Comcast Business mitigated 24,845 multi-vector DDoS attacks in 2021, a 47 percent increase over 2020 Comcast Business published results from its 2021 Comcast Business DDoS Threat Report. The report provides an overview of the Distributed…
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The agreement offers Effectv’s advertiser clients choice in their selection of a measurement currency platform. Comscore, Inc., a partner for planning, transacting and evaluating media across platforms, and Effectv, the…
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The company’s broad industry support reflected in new appointments. Blockgraph, the technology company making the future of privacy-focused, data-driven TV advertising possible, today announced two changes to its board of directors. The…
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-The new AudienceXpress is created for the unique needs of today’s television advertisers, rooted in automation, data-driven insights and premium inventory. -It allows advertisers to connect directly with major TV and digital video…
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VideoAmp will be licensing and incorporating aggregated Comcast viewership data into its cross-platform measurement solution, which deduplicates and measures across set-top box (STB) and Smart TV viewership sets. The effort is intended to…
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Kopper-Hourin, who comes from Comcast Advertising’s FreeWheel, will spearhead innovative culture and talent programs to equip the company for continued success. Comcast Advertising, a division of Comcast,…
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Through the NBC Olympics VR by Xfinity App, Viewers Can Watch 150+ Hours of Olympic VR Coverage in Spectacular 8K Resolution Comcast NBCUniversal today announced the launch of the NBC Olympics VR by Xfinity app. Available for the first…
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VideoAI provides a scalable managed service for global media companies that leverages capabilities developed and deployed by leading media and technology companies Comcast Technology Solutions, a division of Comcast Cable that provides…
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Comcast has named Carolyne Hannan as Senior Vice President of the company's Western New England Region, leading a team serving more than 300 communities across Connecticut, western Massachusetts, Vermont, western New Hampshire and New York.…
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Announces Plans to Install Free WiFi in Up to 100 Veteran-Serving Organizations Nationwide To help recognize National Veterans and Military Families Month, Comcast announced it would install free WiFi in up to 100…
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For the First Time, Comcast’s Award-Winning Entertainment Experience and Voice Technology Will Be Available Direct to Consumers Across the United States First 4K UHD XClass TVs from Hisense Available in Walmart Stores and…
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Starting July 16, 2022, consumers will be able to reach the National Suicide Prevention Lifeline by dialing the three-digit abbreviated code 988. In order for 988 to work for all callers in every state, certain area codes that still permit…
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New Call Blocking Feature Automatically Identifies and Blocks Nuisance Calls for No Additional Cost Comcast announced a new Spam Blocker feature for Xfinity Voice that gives customers added control over unwanted…
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Technology integration will allow advertisers to easily buy ads across Redbox streaming services including Ad Supported Video on Demand (AVOD) and FAST (Free Ad Supported Television) channels Redbox, a leading entertainment…
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From a virtual Auto Showroom to a Career Center, Effectv offers clients new avenues to engage with consumers on the biggest screen in the home via the "Award-Winning Xfinity Voice Remote.” Effectv, the advertising sales division of Comcast…
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Customers Can Now Access All of Jungo Plus' Channels and VOD Jungo Plus, a direct-to-consumer streaming video app delivering free ad-supported television (FAST) channels and video-on-demand content, announced their partnership with …
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Second round of Comcast RISE Investment Fund will award $10,000 grants to 600 additional small businesses in Houston, Miami, Oakland, Seattle, the Twin Cities, and Washington, D.C bringing the total of grants to $11 million. 1,100 more…
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