Blockchains Strengthens Decentralized Identity Capabilities with Acquisition of evan GmbH

Blockchains, Inc., a Nevada-based blockchain technology company committed to protecting and empowering individuals, today announced its acquisition of evan GmbH. Headquartered in Dresden, Germany, evan focuses on building for the new economy through its blockchain-based decentralized identifier solutions. Marketing Technology News: SuiteCentric Ranks No. 62 on Inc. Magazine’s List of California’s Fastest-Growing Private… “Developing a trust infrastructure based on digital identity is key for cooperation on the…

Riversand Partners with Valtech GmbH to Offer Cloud-native Data Management Solutions

Riversand, a leading cloud-native SaaS Master Data Management (MDM) and Product Information Management (PIM) solution provider, announced its partnership with Valtech GmbH, a part of the global digital agency Valtech. The partnership will offer brands innovative data management solutions across different verticals like manufacturing, CPG, and retail. Marketing Technology News: Optimove and Dynamic Yield Announce Integration Valtech is a global digital agency focused on business transformation. From discovery to …

Ansira Ranked As Top 20 Channel Marketing Software Vendor by Research In Action GmbH

Ansira Recognized for Strength in Channel Marketing and Enablement, and Partner Relationship Management SaaS and Software  Ansira Partners, Inc. ("Ansira") announced that Research In Action GmbH has recognized Ansira in two reports: Channel Marketing and Enablement SaaS And Software: The Top Global Vendors 2020, and Partner Relationship Management (PRM) SaaS And Software: The Top Global Vendors 2020, as part of its Vendor Selection Matrix™. The accolades from Research In Action GmbH, a German information and…

TechBytes with Leah Holcomb, Partnerships Manager at Savings United GmbH

Could you tell us about your role and the team/technology you handle at your company? At Savings United we work alongside media houses to bring brands and shoppers together on our joint coupon platforms. We help brands achieve their business goals and help shoppers save on products from a number of verticals such as fashion, tech and more. As Partnerships Manager - US, I work with advertisers to develop tailored campaigns that drive success for all involved, while negotiating the best discounts and deals for savvy…

TechBytes with Dan Cohen, Group Commercial Director at Savings United GmbH

Could you tell us about your role and the team/technology you handle at Savings United? As Group Commercial Director at Savings United, I oversee our commercial relationships with media houses and advertisers in 13 countries, with a particular focus on the US. Together with our media partners, our joint coupon platforms help advertisers achieve their business goals and ensure shoppers find the best discounts and deals. How do you see Retail Technology (Retail Tech) evolving with the maturity of Mobile? Mobile is…

maihiro products GmbH Founded by Spin-Off

maihiro products GmbH commenced operations as an independent company. The start-up focuses exclusively on the development and marketing of CRM/CX add-ons As a consulting specialist for CRM, customer experience (CX) and commerce, maihiro GmbH from Ismaning has been supporting customers since 2000 with integrated solutions for marketing, sales and service. In order to be able to drive product development in an even more agile and focused manner in the future, maihiro has now outsourced this area as well as sales,…

MarTech Interview with Alexander Igelsböck, CEO and Co-Founder at Adverity GmbH

"The importance of human intelligence must also continue to be recognized if businesses want to seek a competitive advantage" Tell us about your role and journey into Technology. What inspired you to start at Adverity? Adverity’s story began in 2015. Our three Co-Founders – Andreas Glänzer, Martin Brunthaler, and myself, had previously been working with e-commerce companies that spent a significant amount of money on advertising – but were using excel spreadsheets to make sense of data – which was shocking to us. We…

Evergage Expands Operations to Europe with Launch of Evergage GmbH

New Entity to Capitalize on Market Demand in Germany, Austria and Switzerland to Deliver Better Customer Experiences Through 1:1 Personalization Evergage, the real-time personalization platform company, announced continued momentum and international expansion with the formation of Evergage GmbH. Headquartered in Stuttgart, Germany, with an additional office in Berlin and a highly seasoned team, the business will focus on selling and delivering Evergage's personalization solutions to companies in Germany, Austria and…

Local Marketing Solutions Group, Inc. and MyCommunity.Today Inc. Sign Letter of Intent for a Strategic Relationship and Marketing Agreement

MyCommunity.Today Inc., a privately held technology company focused on development of hyper-local, interactive social media and e-commerce platform specifically designed to allow local businesses to engage and promote their products and services within their local communities, and Local Marketing Solutions Group, Inc., a holding company, offering the broadest and most efficient marketing solutions to national and international brands that drive revenue through local sales and marketing channels, today jointly announced…

Demandbase Named #1 Global Leader on Account-Based Marketing Vendor Matrix by Research In Action

Company also earns highest scores for customer satisfaction Demandbase, the pioneer and leader in account-based experience (ABX), earned the top position as the global market leader on the Vendor Selection Matrix™ for Account-Based Marketing, released by the analyst firm Research In Action. Demandbase ranked first on the matrix, among the Top 15 Global Vendors, primarily selected by the technology research company's unique survey-based methodology for comparative vendor evaluation. Marketing Technology News: Contentful…

How Will Hiring Trends In Marketing, Sales and Tech Be Redefined: Featuring Kevin Harrington, CEO At Joblist

Hiring trends in tech have undergone a shift during the Covid-19 pandemic, moreover, with the changing needs involved while shaping teams across multiple departments, for instance, marketing and sales, in light of the pandemic and in light of increased dependence on hybrid and remote work models, it’s important for business and HR leaders to reconsider their choice of tools, Kevin Harrington, CEO at Joblist shares more: Marketing Technology News: Nielsen Annual Marketing Report Underscores The Need for Brands To Evolve…

Corporate Reputations Improve During a Year of Crises according to The RepTrak Company

The RepTrak Company Releases 2021 Global RepTrak® 100: Harder than Ever Before to Join Ranking, ESG is Key The RepTrak Company™, the world’s leading reputation data and insights company, announces the results of the 2021 Global RepTrak® 100. The report is the world’s most comprehensive reputation study, compiled for the past 11 years using RepTrak’s in-depth analysis and ranking of the top 100 companies worldwide by Reputation Score. Marketing Technology News: Konica Minolta Receives Platinum Elite,…

Legendary Social Media Marketing Consultant & Entrepreneur, Ahmed Alomari on 6 Marketing Trends You Can’t Ignore in 2021

The use of video in social media marketing has long been proven to be successful. People will spend up to 2.5 hours a day on average watching online video in 2021. Furthermore, people enjoy watching videos to learn about a product or service. A survey showed that most people: Watch videos to learn more about a product or service. Prefer short videos to learn more about a product or service Have been convinced to purchase items or services by online videos Marketing Technology News: Nielsen Annual Marketing…

AppSwarm to Launch Blockchain Research Lab in Tulsa and New York in Partnership With AI Venturetech

AppSwarm, Corp., a software development company and aggregator of mobile applications, announces plans to launch a blockchain research lab in Tulsa, OK and New York City to develop new applications utilizing different blockchain protocols. The Company announces plans to launch a Blockchain Research Lab and consulting firm in Tulsa, Oklahoma focused on the development and utilization of current blockchain protocols in partnership with AI Venturetech. Blockchain is a decentralized transaction and data management…

Umbraco US Fest Streams Live on April 15

 Join the largest Umbraco conference in North America for development, technology and marketing tips around content management systems (CMS)   Web developers, marketers, and owners of agencies tasked with getting content in front of customers quickly and cost-effectively can learn the latest strategies in content management systems (CMS) at the virtual Umbraco US Festival on April 15. Organized this year by three leading US agencies—Marcel Digital, Marathon Consulting and Garrigan Lyman Group (GLG), the Umbraco US Festival…

SAP.iO Foundry Tokyo Kicks Off Accelerator Program Focused on the Intelligent Enterprise

SAP SE (NYSE: SAP) today launched its business-to-business accelerator program at SAP.iO Foundry Tokyo with focus on the Intelligent Enterprise. Five early-stage startups working in the areas of digital supply chain and customer experience have been selected to join the program. Marketing Technology News: Nielsen Annual Marketing Report Underscores The Need for Brands To Evolve Strategies In Wake Of… “At SAP, we enable our customers to become intelligent enterprises by integrating data and processes, building flexible…

HeadSpin Announces Two-Day Virtual Event: Converge

Converge features an unparalleled lineup of tech executives and practitioners coming together to discuss strategies and the latest trends in the digital space. HeadSpin, the world's first digital experience AI platform, today announced their first virtual event Converge, happening April 20th and 21st, which will bring speakers from various industries to meet and discuss four themes in the digital space: experience, resilience, inclusion, and acceleration. Converge will also be an interactive experience for attendees.…

Nativo’s Newly Launched Enterprise Ad Platform Enables Publishers to Drive More Value for Advertisers – Providing 50% Brand Lift…

Next-Generation Platform for Sponsored Content Gives Publishers and Their Direct Sales Team Unmatched Performance and Efficiency Rates Today, Nativo announced its newly launched Nativo Enterprise Ad Platform that features all new advanced direct sales tools to help publishers compete with walled gardens and differentiate their businesses in a post-cookie world. Nativo Enterprise Ad Platform is a full-stack ad serving technology uniquely focused on streamlining, automating, and optimizing direct-sold custom and integrated ad…

NTT DATA Becomes a Gold Partner in the Adobe Solution Partner Programme

NTT DATA UK, a world leader in consulting and IT services, today announced that it is now a Gold Partner in the Adobe Solution Partner Programme, a global digital marketing ecosystem for Adobe partners. The new status follows four years of close collaboration between Adobe and NTT DATA UK, working together to deliver innovative and repeatable solutions to solve customer problems. The new Gold Partner status for NTT DATA UK recognises its commitment to generating revenue and building skills and capabilities alongside Adobe –…

Shutterstock Names Meeckel Beecher as Head of Diversity, Equity and Inclusion

Shutterstock, Inc., a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses and media companies, today announced Meeckel Beecher is joining the Company as Head of Diversity, Equity and Inclusion. In this position, Meeckel will advance Shutterstock's global DEI strategy, to ensure the brand and product offerings are diverse and representative of its people, and of the communities Shutterstock services globally. Marketing Technology News: Aible Ranked #1 for…