TeleSign Board Appoints Joseph Burton as CEO

TeleSign Board Appoints Joseph Burton as CEO

TeleSign, the leading provider of customer identity and engagement solutions, announced the appointment of Joseph Burton as CEO effective immediately. As CEO, Mr. Burton will focus on accelerating growth and reinforcing TeleSign’s leading position in programmable communications and digital identity for the world’s largest brands.

“TeleSign is a pioneer in digital identity and communications solutions for some of the most notable digital businesses in the world,” said Mr. Burton. “We’ve seen companies react and dramatically accelerate their digital transformation in the past 12 months. This trend will continue as businesses and consumers adopt digital commerce and interactions. I’m excited to join TeleSign to leverage our technology and global scale to continue helping the world’s largest enterprises continue the digital transformation of their businesses.”

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Joseph Burton served as CEO of Plantronics (now Poly) from 2016 to 2020, after joining the company in 2011 as Chief Technical officer, and then Chief Commercial Officer. He started his career in 1990 as a software engineer, was acquired into Cisco in 2001 and served as Cisco’s CTO for Unified Communications until 2010. Burton specializes in digital transformation, growth acceleration, corporate strategy and go-to-market, and has extensive expertise in technology and product development. He was most recently a Senior Advisor to the management consulting company McKinsey & Company. He holds a Bachelor of Science degree in Computer Information Systems and completed the Stanford Executive program at Stanford University (Palo Alto, CA).

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“Joe brings more than two decades of experience building enterprise solutions and transforming global organizations to drive continued innovation and customer success,” said Guillaume Boutin, CEO of Proximus and Chairman of the Board at TeleSign. “His leadership, transformation experience working with enterprise organizations and his expertise in software and hardware product development, make him an outstanding choice to lead TeleSign’s growth and continued success for our customers, partners and employees.”

Burton replaces Ryan Disraeli as CEO and will report directly to Guillaume Boutin, CEO of Proximus, Belgium’s leading telecommunications operator.

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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