Tango Raises $5.7M Seed Round To Launch Workflow Intelligence Platform And Transform Documentation

Tango reimagines documentation to drive continuous collaboration and improvement.

Tango, the leading workflow intelligence platform that streamlines the process of creating documentation, announced it raised $5.7M in seed funding.

Wing Venture Capital led the seed funding round of $5.7M with participation from General Catalyst, GSV Ventures, Outsiders Fund, and Red Sea Ventures. Angel investors include Michael Stoppelman (former Senior Vice President of Engineering at Yelp), Jai Ranganathan (former Head of Data at Uber), Shoaib Makani (CEO of KeepTruckin), and Julia Lipton (Awesome People Ventures).

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Tango’s workflow intelligence platform provides the insights necessary for organizations to standardize best practices, onboard and train new hires more quickly, and improve employee performance.

Employees spend as much as 20% of their workweek searching for information or tracking down a colleague for help to complete a task. Documentation of an organization’s knowledge is paramount to a company’s success. Scaling knowledge unlocks employee productivity, team cohesion, and business growth. Although organizations recognize documentation’s importance, they are hindered by the complexity of capturing a process in a consumable way.

Tango’s Chrome Extension integrates with existing tools to automatically capture a workflow real-time, in the flow of work. The end result is a beautiful step-by-step how-to guide without the time or performance art required for video recording. Tango transcribes actions, URLs, and screenshots and provides instantaneous documentation easily exported into commonly used platforms.

“I am confident that Tango will solve a massive problem that organizations of every size face,” said Ken Babcock, co-founder and CEO of Tango. “I witnessed firsthand the challenges of scale at Uber. We democratized access to data and processes across Uber’s global workforce, empowering teams to achieve historic growth targets. Tango brings that same capability to any business and surfaces insights that help teams adapt.”

Tango’s pilots have focused primarily on Operations teams. Departments within Operations, such as Customer Support and Sales, require constant training due to employee turnover, highly distributed or remote team structures, and evolving internal and external processes.

“Tango is a transformative solution that automates a critical workflow process in a way we haven’t seen before,” said Zach DeWitt, Partner at Wing Venture Capital. “The team behind Tango is world-class. Their diverse backgrounds and experience building scalable technology will help them succeed in a product-led growth environment. We are impressed with what Tango has built in less than a year to meet a huge market need, and we look forward to working with the company to create a new category: workflow intelligence.”

Since fundraising in September 2020, Tango’s team has grown to thirteen full-time team members, with plans to expand their product and growth teams. In addition, Tango will continue developing its workflow intelligence platform to change how workforces coach and upskill their team members.

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