Raydiant and Captivate Join Forces to Expand the Reach of Digital Signage, and Improve Tenant Communication, in Upscale Communities
Raydiant, a full-service digital signage and experience platform provider, is partnering with Captivate, the leading location-based digital video network provider, to expand the reach and revenue of digital screens in upscale residential and office buildings. This digital signage solution is available through the Raydiant platform, using Raydiant-enabled screens and access to both Raydiant and Captivate content, for expanded audience reach and impact. The focus of this digital signage integration is to improve communication with tenants, workers and visitors of upscale community buildings. The displays will live primarily in common spaces like lobbies and elevators, capturing more eyes and engaging more people where they live, work and play.
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“We are thrilled to join forces with Captivate,” said Raydiant CEO Bobby Marhamat. “At Raydiant, we’re constantly looking to offer our customers more impactful ways to reach their audiences—whether they’re customers in a retail store, diners at a restaurant, workers in an office or tenants of upscale communities. And though Raydiant is in and of itself a comprehensive platform, incorporating Captivate allows us to offer an expanded selection of curated content that speaks to a specific demographic—the upscale live and workspace.”
“Since our inception, content curation has been at the core of Captivate’s offering,” said Marc Kidd, Chief Executive Officer at Captivate. “Our partnership with Raydiant is a natural extension and we are excited to deliver our quality content mix of live news, entertainment & information as well as real-time communication solutions to their platform.”
Captivate offers relevant, professionally curated content and custom messaging for property managers to inform, engage and reassure their tenants. These displays are effective for high-traffic areas and used to communicate messages like community announcements and events, health and safety reminders, advertisements, news from trusted media sources, live weather reports and other relevant content. This innovative app integration is now part of Raydiant’s In-Location Experience Platform.
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