Inpixon Expands Roster to Further Enable Its Customers’ Digital Transformation Initiatives Leveraging Indoor Positioning Analytics
Inpixon, a leading indoor positioning and data analytics company, announced that Adam Benson is joining the company as Chief Technology Officer to lead Inpixon’s engineering teams. Mr. Benson most recently led digital transformation initiatives at an Inpixon customer, one of the largest owners, operators and developers of retail and mixed-use properties in North America.
Mr. Benson’s successes include the implementation of interactive digital advertising and wayfinding solutions; deployment of public Wi-Fi services at retail malls which included data analysis on behavior, customer profile management, and a Facebook advertising integration; prototyping of Internet of Things (IoT) sensors; and development of offline store visit attribution methodologies.
“We’re excited to welcome Adam to the team! He is uniquely qualified to help Inpixon build on its recent successes in the fast-growing indoor positioning space,” said Soumya Das, Inpixon’s COO. “His deep experience in retail, technology solutions, and data analytics is a rare combination that will enable us to capture a dominant share of what MarketsandMarkets forecasts will be a whopping $41 billion in just a few short years.”
Inpixon’s award-winning Indoor Positioning Analytics (“IPA”) Platform uses radio frequency sensors to anonymously identify the indoor location of wireless devices, such as cell phones. IPA is then able to leverage an artificial intelligence-powered data analytics engine to reveal actionable intelligence, such as visitor counts and customer behavior patterns, and deliver this information to customers and users in real time. IPA helps retailers, property owners, businesses and government agencies to deliver superior customer experience and enhanced security.
“I’m thrilled to join such a talented and passionate team, with proven technology that benefits customers every day,” commented Mr. Benson. “The potential for indoor positioning analytics and location-aware security solutions is extraordinary. I especially look forward to continuing the infusion of artificial intelligence and data analytics into everything we do.”
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