Electromagnetic Marketing announced the acquisition of Canvas Bag Media, a video production company based in Birmingham, AL. The transaction gives Electromagnetic Marketing full-service video production and photography capabilities to serve current and future clients. Canvas Bag Media’s owner and President, Daniel Canvas, joins Electromagnetic Marketing as a partner and Media Director.

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“We are thrilled to have Daniel Canvas on our team,” said Scott Elliott, Electromagnetic Marketing’s President. “As video plays an ever-increasing role in our marketing and advertising strategies, we needed to build up our in-house production capabilities. Daniel is just the person to lead these efforts.”

Combining the companies creates efficiency and scalability.

“I’m thrilled to be a part of the Electromagnetic Marketing team,” said Canvas. “We saw an opportunity to build a team with capabilities and scale that would have taken years to build independently at Canvas Bag. This partnership is a huge leap forward for our clients and the kinds of projects that we can take on.”

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The combined companies create a full-service agency capable of producing video projects of any size. This complements Electromagnetic Marketing’s brand development, content marketing, design, and advertising services.

“We believe that companies thrive when they speak their customer’s language, whether they are communicating through copy, design, or video,” said Jamie Parris, Electromagnetic’s Marketing Director. “Daniel brings a new toolset to meet customers where they are, producing tremendous ROI for our clients.”

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