Program Provides Customers with Leading Product Protection Solutions from Accidental Damage, Failures, and More

Adorama, the trusted source for market-leading photo, video, audio, computer equipment and information, introduces its new Adorama Protect plan powered by Extend, the leading provider of modern product protection. Available now as an add-on to eligible products, Adorama Protect plans powered by Extend offer customers added protection benefits on new gear purchases.

Marketing Technology News: Bluewater Media Bolsters Digital Team with Hire of Executive Kristy Andreadakis

Adorama Protect plans powered by Extend include the following benefits:

• Accidental Damage Coverage – Enables customers to keep creating, providing coverage against accidental damage such as drops or liquid spills.
• Extended Protection – Covers gear from mechanical and electrical failures after the manufacturer’s warranty ends.
• Repair or Replacement – Provides a quick repair or replacement of a like or comparable product.
• Zero Deductible – Customers remain assured there are no surprise fees after purchasing a plan.

“We are thrilled to partner with Extend to offer a product protection plan that ensures creators and customers are protected from unexpected failures or accidental damage to their gear,” said Michael Amkreutz, CEO at Adorama. “We understand life happens and with a protection plan in place, customers can focus on creating and pushing the limits of what’s possible without worry.”

Adorama Protect plans powered by Extend are listed on each eligible product’s landing page and can be added to the shopping cart for purchase alongside the product.

Marketing Technology News: MarTech Interview with Gavin Laugenie, Global Head of Content at dotdigital