New Global Mobile-Focused eSports Media Network and Tournament Platform “eSports Pro League” (ESPL) to Launch in 2020
International Team of Entrepreneurs, Engineers, Gamers, and Industry Specialists Steer the Future of Esports Entertainment
eSports Pte Ltd. — co-founded by esports investor and former eSports.com CEO Michael Broda, Australian Securities Exchange-listed iCandy Interactive Limited, and Malaysian behavioral data and technology innovation firm Sedania Innovator Berhad — announced that it will launch a new global esports media network and tournament platform, the eSports Pro League (ESPL) in early 2020. ESPL’s central focus will be mobile esports but will also feature competitive gaming on PC and consoles.
ESPL is a new kind of esports network, offering an integrated and open ecosystem for tournaments, media, brands, publishers, teams, and players. The new network will also feature a focus on community and digital interactivity. By adopting a hybrid online and on-the-ground tournament model, ESPL intends to create a Bedroom-to-Champion pathway for any aspiring esports enthusiast to be able to participate and be given a chance to be a world champion.
During its global roll-out — which will launch in 16 countries in its initial phase, covering Asia, Europe, and the Americas — ESPL is adopting a scalable licensing partnership model, working exclusively with experienced tournament organizers in every country ESPL plans to enter. ESPL will also work alongside game-publishers who share the vision of promoting healthy and competitive gaming events across markets worldwide.
Marketing Technology News: CDPs and Analytics Take CRM Lead Management Providers to New Heights
Season One – Starting February 2020
The first ESPL season is planned to run from February to December 2020, with official details about the on-ground tournament rules and locations to be announced.
“We are very excited to launch the first season of the eSports Pro League in February 2020,” said ESPL CEO Michael Broda. “Response from our international partners has been overwhelmingly positive. There is so much interest in ESPL.”
Marketing Technology News: Tsū, the Social Media Platform that Hooked Millions, Set to Relaunch
Backed By an Experienced Team
eSports Pte. Ltd. was co-founded by ASX-listed iCandy Interactive Limited, Michael Broda, and Malaysia-listed Sedania Innovator Berhad. Michael Broda is the former CEO of eSports.com Group AG, while Sedania Innovator Berhad is a software and technology solutions company publicly traded on Malaysia’s sole stock exchange, Bursa Malaysia. iCandy Interactive manages a portfolio of mobile games that have been played by a global audience of 350 million gamers and it plans to encourage its community of gamers to engage with the ESPL network.
Marketing Technology News: Slidetown Launched to Integrate Powerful Storytelling for Presentations That Engage and Persuade