John Jordan Joins Vendasta’s Executive Team as EVP of Partner Development
John Jordan Joins Vendasta’s Expanding Executive Team to Grow and Nurture the Company’s Enterprise Partnerships
John’s own partnership with Vendasta spans several years through his work with the McClatchy Company. Jordan led McClatchy’s digital revenue efforts as Director of Digital Revenue Development, from 2012 until January 2018, where he now joins the Vendasta team. John has been a passionate advocate for digital transformation. In his role at McClatchy, he worked with the company’s many newspapers to reshape the sales division with a focus on driving double-digit digital revenue growth. His team also launched McClatchy’s excelerate digital agency brand two years ago to expand its digital offering to an expanding client pool.
Vendasta’s CRO, George Leith, says, “We are very excited to add John to Vendasta’s Executive and Revenue Leadership Team as owner of our Enterprise Partnerships. We have had a long-standing partnership with John over the past five years, and his experience with transitioning a traditional media company to digital acceptance will be invaluable for our 1,200 partners worldwide.“
From his start as a reporter, John was at the forefront of digital disruption. He spent three decades in the newspaper industry entering into the digital journalism realm in 1993 when he launched The Salt Lake Tribune online. He was online editor at The News & Observer, Executive Producer at Nando Media, and rector of Interactive Media and Marketing at Anchorage Daily News. During his time in Alaska, John developed a dynamic Internet-centric web team that integrated with the entire operation while growing their audience and revenue and reflecting the rich culture and unique geography of the area. From there he was vice president of digital for The News Tribune in Tacoma and The Olympian until joining McClatchy in 2,000 where he held success roles in digital news and revenue.
Jordan added, “Leaving the newspaper industry was a hard decision for me, but Vendasta’s vision to drive local economies is an excellent fit for me. My passion to connect local consumers and businesses aligns with the Vendasta culture.”
Recommended Read: Vendasta Wins Trifecta at SIINDA Industry Excellence Awards 2017