Leader in Music and Other Channels for Digital Out of Home Clients, Loop Expands Reach with a Weekly Series on Snapchat
Loop Media, Inc. a leading multichannel streaming platform that provides curated music video and branded entertainment channels for businesses and consumers, launched the first episode in a new original series exclusively on Snapchat’s Discover. Available now, “Loop.tv” provides Snapchatters with new up-and-coming artists and top trending artists in music – bringing the Loop brand and voice, already familiar in thousands of businesses, to an even wider audience.
Expanding upon Loop Media’s digital out of home (“DOOH”) platform, “Loop.tv” allows Snapchatters to easily share content with their friends, and provides a new way for emerging artists to connect with potential fans. The weekly episodes are hosted by Jess Lucero, well known for her hosting on “Overtime,” reporting for the LA Dodgers, and on her personal TikTok as “JessTheReporter.” Jess will speak with artists, answer questions from viewers, and comment on some of the most popular music videos from Loop’s library, one of the largest and most important in the world.
“We’re excited about this new partnership with Snap,” said Jon Niermann, CEO & Co-founder of Loop Media. “Loop creates and curates amazing content every day for our various platforms and now we can widen our reach with the power of the Snapchat community. We place a special emphasis on bringing emerging musical artists to a wider audience and Snapchat is an ideal platform for this, amplifying these efforts as well as our efforts to reach younger audiences.”
Loop Media’s digital video content reaches thousands of OOH locations including 400,000 hotel rooms in over 1300 hotels, bars/restaurants, office buildings, and retail businesses, as well as millions of consumers in the U.S., Canada, and Latin America through its apps for iOS, Android, and Huawei, as well as connected TVs and Smart TVs.
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