Clicktech Announces Major Update to Award-Winning Adzooma Digital Marketing Platform

ClickTech, a leading provider of AdTech software solutions and dedicated channel support making digital marketing accessible and more cost-effective for all businesses, announced the release of V4 of Adzooma, its award winning online marketing platform.

Managing over 150,000 advertising accounts and overseeing an annual spend of over $1.2 billion, the platform has been visually re-designed from the ground up to be faster, much more intuitive, and simpler to use.

ClickTech Co-Founder David Sharpe said, “As a company, we strive to help businesses of all sizes to unlock the full potential of their paid ad campaigns across Google, Microsoft, and Facebook Ads with AI-powered insights and tailored recommendations. With the new release of Adzooma V4, we’re building on our legacy as a leader in the AdTech space to deliver a platform to maximize efficiency and performance for businesses of all sizes.”

Marketing Technology News: 10th Annual Customer Engagement Study Reveals Generational Shifts in How IT Decision Makers Engage with Technology Content and Advertising

Building on the recent awarding of Microsoft Advertising’s EMEA Channel Partner of the Year Award, and the deep Google Ads integration of previous versions, Adzooma V4 expands its insights with Performance Reports and improved Opportunities for Meta Ads, allowing users to optimize assets and reduce wastage across more channels than ever before.

Hannah Tillotson, Head of Customer Success said, “We worked very closely with customers on building the roadmap for Adzooma V4, and the end result is an extremely powerful tool for managing your paid media accounts, whether you’re a single business, or an agency overseeing multiple accounts. As well as the exciting technology we’re delivering with today’s release, our customers can also leverage our award-winning partnerships with the likes of Google and Microsoft to access the latest in AdTech and paid media opportunities, including exciting innovations such as Microsoft Performance Max and Netflix Ads”.

Marketing Technology News: MarTech Interview with Allison Breeding, CMO at Apptio, an IBM company

Write in to psen@itechseries.com to learn more about our exclusive editorial packages and programs.