Account-based Advertising

ABM Platform recognized by customers for data-driven, multi-channel ABM strategies that accelerate the customer journey, shorten sales cycles, and positively impact ROI Madison Logic, the leading global digital Account-Based Marketing…
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AdDaptive's sleek new look features a gradient and rounded edges, highlighting analytics and funnel movement This week, AdDaptive Intelligence, the leading provider of account-based advertising and analytics, has released a new logo and…
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Company ranked in a total of 54 reports across 11 categories, including Account-Based Advertising, Account-Based Analytics, Account-Based Orchestration Platforms, and Attribution Demandbase, the Smarter GTM company for B2B brands,…
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AdDaptive's highest scores were in the innovation roadmap, product vision, and cross-channel capabilities criteria, per global market research company AdDaptive Intelligence, the leading provider of account-based advertising and analytics,…
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Account-based marketing platform RollWorks, a division of NextRoll, continues to lead category market innovation and build on its momentum as a trusted partner for companies looking to accelerate revenue growth with ABM. After hitting a…
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Skydeo launches *AccountsGraph B2B audience segments for account-based advertising on programmatic, CTV and social platforms. Skydeo launches *AccountsGraph B2B audience segments for account-based advertising on programmatic, CTV and…
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B2B Marketers Will be Able to Engage Accounts Across Business and Social Platforms Demandbase, the B2B go-to-market leader, breaks ground with new Audience Management Destinations for Demandbase One that bring the power of account…
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Metadata Achieves Highest Overall Satisfaction Rating among all products in Account-Based Advertising Metadata.io, the first demand generation platform for B2B marketers, today announced its leadership position in the most…
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100%+ revenue growth for three consecutive years by enabling B2B sales and marketing teams to predictably grow revenue, setting the stage for the future of revenue technology 6sense, the leading account engagement platform, today…
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As stated in a 2019 Forrester report, advertising is facing an “existential need for change,” having unwillingly surrendered its once leading role in understanding consumer culture to Big Tech. With third-party cookies crumbling and…
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Metadata.io, the autonomous demand generation platform, announced a company first- a full sweep in the top leadership position in the most recent G2 Fall 2020 Grid® Report for the Account-Based Advertising category, proving the ABM market…
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BBN, the world’s number one international B2B marketing and communications agency, has continued its growth with the appointment of a new strategic partner, AccountInsight. As leaders in account-based advertising, AccountInsight will…
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Comprehensive advertising capabilities leverage 6sense’s industry-leading intent, account identification, and AI-driven predictions to reach the right personas within target accounts at scale 6sense, the leading Account Engagement…
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Leading AI-Powered Integration Helps B2B Marketers Automatically Optimize and Execute Account-Based Campaigns Metadata.io, the AI-powered account-based advertising platform for predictable B2B lead generation, announced that it has…
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Lean and Happy Teams, Empowered Digital Agencies, "A/B Testing Is Dead," and Predictable ROI Are Just a Few of the Joys of Moving from 'Automation' to 'Automatic' Metadata.io, a startup tackling the messy truth that marketing automation…
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B2B CMOs Can Automatically Run Thousands of Campaigns — and Crush Demand Gen Numbers — Without Human Interference Metadata.io, announced new breakthroughs in Account-based Advertising that automatically operate and optimize digital…
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