Marketing Intelligence Platform Releases the First Ever Cross-Device and Cross-Platform Measurement of Marketing Return on Investment Singular, the Marketing Intelligence …
Symantec Acquires Software Defined Perimeter and Zero Trust Innovator Luminate Security to Extend the Power of Integrated Cyber Defense in the Cloud Generation
Luminate Delivers Private Secure Application Access to All Users, Regardless of Device, Location or Infrastructure; Significantly Extends Symantec’s Leadership in …
Domo Introduces the Domo Media Suite to Help Media Buyers and Publishers Drive More Performance from Digital Ad Campaigns
New Suite Leverages the Power of the Domo Platform to Deliver New Business Benefits and Rapid Time to Value Across …
Dropbox Completes Acquisition of HelloSign
Dropbox Penetrates into the Enterprise Content Management Landscape; Introduces Digital Signatures, Workflow, and Document Automation Dropbox has completed the acquisition …
Consumer Acquisition Launches Performance Templates and Automated Video Production for Social Advertising
Facebook and Google UAC Advertisers to Save Time and Money with Customizable Performance Video Templates and Self-Service Video Bulk Editor …
Catapult Capital Announces Acquisition of JibJab
Catapult Capital LLC announced the acquisition of Los Angeles-based JibJab, a leading independent provider of social expression content through branded satires, …
SeaChange Acquires Xstream
Adds More Than 5 Million Active Subscribers. Transaction Expected to Increase Revenues and Be Accretive to Seachange in Current Fiscal …
TransPerfect Acquires Video Content Specialist Propulse Video
Customer Demand for Global Content Creation Prompts Translation Industry Leader to Move Upstream in Media Supply Chain TransPerfect, the world’s …
Augeo Continues Growth with Acquisition of Wingnut Advertising
Augeo announced it has acquired Wingnut Advertising, a Minneapolis-based company delivering agency services since 2003. The acquisition will nearly double the …
Twilio Completes Acquisition of SendGrid
Twilio, the leading cloud communications platform, announced the successful completion of its previously announced acquisition of SendGrid, Inc., the leading email …
Webpals Mobile Survey: Growing Trust in Finance Apps – 72% of Consumers Trust Syncing their Personal Finances on their Mobile Phones
Mobile Finance Apps Continue to Grow in Strength – Over 70% of Respondents Used One in the Last Week Webpals …
VITEC Acquires T-21 Technologies
VITEC, a worldwide leader in advanced video encoding and streaming solutions, announced the strategic acquisition of T-21 Technologies, a provider …
Akamai Completes Acquisition Of Customer Identity Access Management Company Janrain Inc.
Akamai Technologies, the intelligent edge platform for securing and delivering digital experiences, announces the company has completed its acquisition of Janrain, …
district m Announces $12 Million Investment From Investissement Québec And Fonds de solidarité FTQ
Funds Will Drive AI Developments, International Expansion and Talent Acquisition Leading Montreal-based advertising technology company, district m, announced that it has …
SAP Completes Acquisition of Qualtrics
SAP SE announced that it has completed its previously announced acquisition of Qualtrics International Inc. Qualtrics is the global pioneer of the …
Amazon’s Customer Acquisition Metrics — Pros and Cons
Brief Insights for Marketers to Assess Pros and Cons of the Newly Launched Amazon Customer Acquisition Metrics Recently, Amazon launched …
Viacom Agrees to Acquire Pluto TV
Acquisition of Leading Free Streaming Television Platform Marks Next Step in Viacom’s Evolution Viacom Inc. announced that it has entered into a definitive …
V12 Launches Industry’s Leading Database of In-Market Home Retail Shoppers, Powered by V12 Signals Technology
Database Integrated with V12 Velocity End-to-End Customer Acquisition Package V12, a leading provider of customer acquisition solutions, announced the launch …
Lionbridge Augments Artificial Intelligence Offering Through Acquisition of Gengo and Gengo.ai
Lionbridge Expands Japanese Market Footprint with Strategic Purchase of Innovative Technology Company Lionbridge, one of the world’s most trusted global communications …
Vivaldi Acquires Leading London-Based Digital Marketing Agency Gravity Thinking
Vivaldi, a global strategy firm, announces the acquisition of Gravity Thinking, the award-winning creative and digital agency based in London. …