Acxiom

New research uncovers opportunities for marketers as the metaverse takes shape Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today unveiled its…
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Acxiom’s Data Enhancement for the Customer Data Platform app enables customers to accelerate their digital transformation journeys and extend the full power of Salesforce Marketing Cloud CDP Acxiom, the customer intelligence company whose…
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New relationship offers accuracy and responsiveness for audience-driven multiscreen TV campaigns Ampersand, the audience-first TV advertising sales and technology company, and Blockgraph, the technology company enabling the future of…
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Integration offers a privacy-forward data foundation to power personalized customer experiences from acquisition to upsell Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better…
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Acxiom’s Match Multiplier application, powered by Snowflake, enhances owned data by increasing match rates by up to 50%, improving scale for joint customers Acxiom, the customer intelligence company whose data-driven solutions create…
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Acxiom’s Match Multiplier will integrate with InfoSum’s Secure Data Clean Room technology to increase incremental match rates of first-party data sets InfoSum, the world’s leading data collaboration platform, announced an agreement with…
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Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announces that it has been recognized in the top 50 of Fast Company’s 2022 list of 100 Best Workplaces…
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MarTech Quote-of-the-Week! I believe that many B2B companies often suffer from a lack of understanding and/or appreciation of really smart positioning and branding — that’s why it’s important for startups and established companies alike to…
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Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today announced that Acxiom is now part of the expanded Marketing Cloud Customer Data Platform ecosystem…
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Match Multiplier Enhances Owned Data to Improve Scale for Joint Customers Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announced the launch of Match…
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Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announced that Acxiom Real Identity™ is now integrated with Sitecore’s CDP (customer data platform).…
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What does it take to craft effective storytelling attributes in a complex online marketing environment? Find out more in this week's martech highlight: ________ MarTech Quote-of-the-Week! Real-time optimization and analytical…
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A comprehensive and convenient offering of granular consumer insights is now available from Acxiom and includes more than 3000 data points. Acxiom, the customer intelligence company whose data-driven solutions create business growth by…
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To build out more strategic customer-centric marketing models, brands need different kinds of data to fuel their plans; Eugene Becker, GM and Executive President of Global Data and Identity Products at Acxiom shares some views: ______…
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Acxiom Real Identity™ Integrates with Treasure Data to extend its CDP proposition – strengthening acquisition capabilities and full marketing funnel views across media channels. Acxiom, the customer intelligence company whose data-driven…
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Acxiom®, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announced that with immediate effect it is officially extending the same privacy rights provided to…
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Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, today announced a data partnership with TransUnion via the TruAudience® Data Marketplace, enabling brands…
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New solution focuses on accelerating growth through first-party data-driven customer acquisition and retention strategies for Toyota and Lexus in the United States Acxiom, the customer intelligence company whose data-driven solutions…
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Acxiom Real Identity™ Integrates with Adobe Experience Platform to Bridge the Gap Between Martech and Adtech Ecosystems Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better…
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Global partnership will make Acxiom’s data actionable at scale through adtech platform Teads, the global media platform, today announced the launch of a new global partnership with Acxiom, the customer intelligence company whose…
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